Senior Specialist - Marketing Communications

Talabat Holding; Doha; Presencial; QAR 180 000 - 260 000; Tempo integral

Resumo da oferta

talabat in Doha, Qatar, is seeking a creative Senior Specialist - Marketing Communications to drive integrated brand campaigns that attract new customers, encourage repeat orders and strengthen retention. You will coordinate 360-degree campaigns, CRM promotions, social media activities and brand activations with the Marketing Manager and cross-functional teams.

The role demands at least five years of consumer marketing or e-commerce experience, strong project management, campaign execution,

Qualificações

• Minimum 5 years of experience in consumer marketing, e-commerce or related field.
• Proven track record delivering marketing activities with measurable results.
• Experience managing campaigns from planning through execution.
• Experience with CRM or customer value management campaigns preferred.

Responsabilidades

• Plan and execute integrated 360-degree brand marketing campaigns.
• Coordinate campaign requirements with internal teams and external stakeholders.
• Ensure campaign deliverables are completed on time and on brief.
• Support customer acquisition and retention initiatives.
• Lead execution and go-to-market activities for assigned campaigns.
• Coordinate CRM promotions and related marketing activities.

Conhecimentos

Integrated marketing campaigns

Campaign management

CRM promotions

Stakeholder coordination

Project management

Social media coordination

Analytics and performance

Descrição da oferta de emprego

Senior Specialist - Marketing Communications Job Snapshot - Role: Senior Specialist - Marketing Communications - Location: Doha, Qatar - Industry: Internet - Function: Marketing Communications - Experience: Minimum 5 years in consumer marketing, e-commerce, online services or a related field - Job Type: Full Time - Work Arrangement: On-site

Position Overview

talabat is looking for a creative, commercially minded Senior Specialist - Marketing Communications to support its marketing strategy and campaign activities in Qatar. The role focuses on developing and executing integrated brand campaigns that attract new customers, encourage repeat orders and strengthen customer retention. You will coordinate 360-degree marketing campaigns, targeted customer relationship management (CRM) promotions, social media activities and brand activations. Working with the Marketing Manager and cross-functional teams, you will help maintain a consistent brand identity, manage campaign timelines, monitor performance and ensure marketing initiatives achieve their intended objectives. The successful candidate will bring at least five years of relevant marketing experience, strong project management capabilities and a practical approach to campaign execution, performance analysis and stakeholder coordination.

Job Details

Country: Qatar - City: Doha - Industry: Internet - Function: Marketing Communications - Salary: Not disclosed - Gender: No Preference - Candidate Nationality: Not specified - Job Type: Full Time - Work Arrangement: On-site

What 's on Your Plate

Integrated Marketing Campaigns

• Plan and execute integrated 360-degree brand marketing campaigns.
• Coordinate campaign requirements with internal teams and external stakeholders.
• Ensure campaign deliverables are completed according to agreed timelines.
• Support the development of marketing initiatives focused on customer acquisition and retention.
• Lead the execution and go-to-market activities for assigned campaigns.
• Coordinate targeted CRM promotions and related marketing activities.
• Monitor campaign implementation and address issues affecting delivery.
• Maintain alignment between campaign objectives, communication materials and execution plans.
• Work with relevant teams to achieve consistent campaign messaging across channels.

Brand Communication and Positioning

• Support the development and maintenance of talabat 's brand image in Qatar.
• Ensure brand communications reflect the company 's tone, offering and character.
• Coordinate messaging related to riders, brand positioning and customer-facing activities.
• Review communication materials for consistency with established brand guidelines.
• Identify opportunities to improve brand visibility and customer engagement.
• Contribute ideas that strengthen brand recognition across relevant marketing channels.
• Support communication planning for brand-related initiatives.

Media Planning and Campaign Performance

• Manage media planning activities for integrated marketing campaigns.
• Develop media plans that support balanced exposure across relevant channels.
• Coordinate campaign placements to maximize impact against defined objectives.
• Monitor campaign reach, exposure and performance during execution.
• Review performance indicators and identify opportunities for improvement.
• Recommend adjustments to ongoing campaigns when necessary.
• Track relevant brand key performance indicators.
• Support the development of strategies to maintain and improve brand performance.
• Prepare timely post-campaign performance reports for the Marketing Manager.
• Include campaign findings, recommendations and proposed next steps in performance reports.

Social Media and Content Coordination

Supervise the Social Media Coordinator and review assigned deliverables.

• Ensure social media moderation activities meet established quality standards.
• Review content creation and communication briefs for consistency and accuracy.
• Monitor brand responses across social media channels.
• Coordinate with relevant teams to ensure customer inquiries and complaints receive timely attention.
• Organize brainstorming sessions to develop engaging content ideas.
• Encourage content that reflects talabat 's brand identity and communication style.
• Conduct weekly reviews of talabat 's social media performance.
• Monitor competitor social media activities and identify relevant trends.
• Share observations that may support future content and campaign planning.

Influencer and Stakeholder Communication

• Act as a secondary point of contact for major influencers.
• Coordinate significant influencer feedback and complaints with the relevant teams.
• Maintain effective communication with marketing stakeholders.
• Support the resolution of issues affecting influencer-related activities.
• Ensure communication requirements are shared clearly with responsible teams.
• Contribute to coordinated execution of brand and influencer initiatives.

Performance Marketing and CRM Promotions

• Plan brand-related performance marketing campaigns.
• Prepare and submit campaign briefs within required timelines.
• Coordinate with relevant teams to support smooth campaign execution.
• Support targeted CRM and customer value management initiatives.
• Align promotional activities with customer acquisition and retention objectives.
• Monitor campaign results and recommend improvements.
• Maintain clear communication regarding campaign requirements and deadlines.

Events and Brand Activations

• Coordinate on-ground marketing activations with appointed suppliers.
• Ensure suppliers deliver agreed services and materials.
• Manage event invitation activities, including preparation, distribution and RSVP confirmation.
• Coordinate event branding and venue setup requirements.
• Arrange promotional giveaways and supporting materials.
• Assist with the execution of event agendas.
• Monitor important local events that may provide opportunities for brand visibility.
• Develop event communication and branding requirements for planned activities.
• Coordinate with relevant teams to ensure events are delivered according to agreed plans.
• Support brand presence at suitable local activities and events.

Corporate Social Responsibility and Public Relations

• Assist with communication planning for corporate social responsibility initiatives.
• Support the preparation of public relations communication materials.
• Coordinate relevant content and materials with internal stakeholders.
• Ensure communications are consistent with the intended campaign or initiative.
• Support the timely preparation of materials for approved activities.

Marketing Materials and Supplier Coordination

• Maintain an appropriate inventory of promotional giveaways and branding materials.
• Coordinate the availability of materials required for vendors and marketing activations.
• Review supplier quotations and proposed pricing.
• Check supplier offers against agreed cost and quality expectations.
• Coordinate with suppliers on marketing material and event requirements.
• Maintain accurate documentation related to assigned marketing activities.
• Ensure invoices, purchase quotations and supporting reports are properly recorded.
• Support the Marketing Manager with relevant financial and supplier documentation.

Qualifications and Experience

Professional Experience

• Minimum 5 years of experience in consumer marketing, e-commerce, online services or a related field.
• Proven record of delivering marketing activities with measurable results.
• Experience managing marketing campaigns from planning through execution.
• Experience with CRM or customer value management campaigns is preferred.
• Previous campaign management experience in an e-commerce company is advantageous.
• Experience coordinating with multiple internal and external stakeholders.

Marketing and Campaign Management Skills

• Strong understanding of integrated marketing campaign execution.
• Ability to plan and coordinate marketing activities across different channels.
• Experience monitoring campaign performance and preparing reports.
• Understanding of brand communication and customer engagement.
• Ability to coordinate social media and promotional activities.
• Familiarity with performance marketing campaign planning.
• Ability to prepare clear campaign briefs and communicate deliverables.
• Understanding of customer acquisition and retention objectives.

Analytical and Organizational Skills

• Analytical approach to reviewing marketing performance.
• Strong attention to detail.
• Ability to interpret campaign results and identify improvement opportunities.
• Excellent project management skills.
• Ability to establish priorities and manage competing deadlines.
• Confidence coordinating several marketing activities simultaneously.
• Ability to communicate expectations and follow projects through to completion.
• Strong planning and execution capabilities.

Stakeholder Management and Communication

• Strong stakeholder management skills.
• Ability to coordinate effectively with cross-functional teams.
• Clear written and verbal communication abilities.
• Confidence working with suppliers, marketing colleagues and external partners.
• Ability to maintain alignment across teams involved in campaign delivery.
• Strong interpersonal and collaboration skills.
• Ability to communicate campaign priorities and requirements clearly.

Professional Competencies

• Proactive and self-motivated approach to work.
• Strong sense of ownership and responsibility.
• Results-focused mindset.
• Ability to take initiative and address execution challenges.
• Willingness to participate directly in campaign and event activities.
• Adaptability to changing marketing priorities.
• Ability to work efficiently under deadlines.
• Commitment to maintaining consistent brand and campaign quality.

About the Opportunity

The Senior Specialist - Marketing Communications will contribute to talabat 's brand development, customer acquisition and retention activities in Qatar. The position combines campaign planning, social media coordination, media management, event activations and marketing performance analysis. It offers the opportunity to work across different marketing functions while supporting the delivery of integrated campaigns and strengthening talabat 's presence in the local market.

About talabat

talabat is an on-demand food and grocery delivery platform operating across the Middle East and North Africa. The company connects customers with restaurants and local businesses through technology-supported delivery services. talabat is part of the Delivery Hero Group, an international local delivery platform headquartered in Berlin, Germany. Delivery Hero operates in approximately 65 countries worldwide and has been listed on the Frankfurt Stock Exchange since 2017. The company is also part of the MDAX stock market index.