Marketing Manager — Brand Growth & GCC Markets

Fold Baked Goods; Doha; On-site; QAR 180,000 - 240,000; Full time

Job summary

Fold is seeking a Marketing Manager to turn brand direction into a clear commercial plan and lead its execution. This hands-on leadership role combines creative judgement, structured planning, team development and measurable results.

You'll lead strategy across retail, e-commerce, launches and corporate opportunities, manage budgets and partners, and ensure a consistent brand presence while leveraging data to grow customer acquisition and sales in Qatar and the GCC.

Qualifications

• Experience leading marketing for a consumer brand.
• Strong record delivering campaigns with measurable results.
• Excellent understanding of digital marketing, e-commerce, and retention.

Responsibilities

• Develop and deliver the marketing strategy across retail, e-commerce, product launches and corporate opportunities.
• Lead the marketing team and external partners, setting clear priorities and accountability.
• Build a consistent brand presence across campaigns, content and customer touchpoints.
• Oversee digital marketing, paid media, CRM and customer retention to drive growth.
• Coordinate product launches, seasonal campaigns and store openings.
• Manage budgets, calendars and reporting using insights and performance data.

Skills

Marketing leadership

Brand strategy

Digital marketing

Team management

Campaign measurement

Tools

CRM systems

Analytics tools

Job description

Fold is seeking a Marketing Manager to turn brand direction into a clear commercial plan and lead its execution. This hands-on leadership role combines creative judgement, structured planning, team development and measurable results.

You'll lead strategy across retail, e-commerce, launches and corporate opportunities, manage budgets and partners, and ensure a consistent brand presence while leveraging data to grow customer acquisition and sales in Qatar and the GCC.