User Acquisition Manager (Meta, New Project)

Jobgether SRL; Portugal; Remote; EUR 70,000 - 90,000; Full time

Benefits offered by this job

Remoto global

Alta autonomia sobre canal core de aqu

Acesso a assinaturas de IA e outras工具

Plano de folgas flexível com 21 dias

Job summary

Jobgether procura um User Acquisition Manager para liderar aquisição via Meta num novo projeto com produto EdTech alimentado por IA. A posição é totalmente remota com alto grau de ownership sobre canais de aquisição e orçamentos significativos.

O candidato ideal tem 3+ anos em UA/Performance Marketing, forte capacidade analítica e experiência com funis digitais, bem como inglês B1+. A função enfatiza experimentação, automação e melhoria contínua em um ambiente global e dinâmico.

Qualifications

• 3+ anos de experiência em User Acquisition, Performance Marketing ou função de growth.
• Experiência prática com Meta Ads e gestão/escala de campanhas pagas.
• Experiência em orçamentos significativos com foco em performance e lucratividade.
• Experiência com produtos digitais B2C ou baseados em assinatura.
• Mentalidade analítica e capacidade de testar e experimentar com dados.
• Conhecimento de funis de aquisição digitais (web-to-web, web-to-app).
• Forte habilidade em Excel ou Google Sheets para análise de dados de campanhas.
• Capacidade de trabalhar de forma independente em ambiente dinâmico.
• Inglês semelhante ao nível B1 ou superior.
• Conhecimento de automação, regras ou scripts de marketing de performance é um plus.
• Conhecimento em atribuição móvel é vantagem.

Responsibilities

• Gerir aquisição Meta end-to-end, desde configuração até escalonamento.
• Gerir orçamentos mensais de social com foco em ROAS e crescimento sustentável.
• Desenvolver, lançar, testar e escalar estruturas de campanhas e estratégias de aquisição.
• Operar contas de publicidade, monitorar desempenho e implementar otimizações.
• Contribuir para a evolução de sistemas de automação de UA e processos de desempenho.
• Desenhar frameworks de testes para audiências, campanhas e funis.
• Colaborar com equipas de produto e criativos para experimentos de criativos e funis.
• Analisar dados de performance para identificar oportunidades de crescimento.
• Manter documentação clara sobre lógica de campanhas e processos de otimização.
• Durante os primeiros 3 meses, assumir total ownership do desempenho no Meta e otimizar campanhas de forma independente.

Skills

Analytical mindset

Growth mindset

Independência

Inglês (B1+ affirmative)

Tools

Meta Ads

Excel/Sheets

Automation tools

Attribution tools

Job description

Descrição do Emprego - User Acquisition Manager (Meta, New Project)

Empresa: Jobgether

Tipo de Emprego: Periodo Integral Remote / Work from Home

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a User Acquisition Manager (Meta, New Project) based in Portugal.

This is a hands-on growth role with full ownership of Meta as a core acquisition channel for a new AI-powered EdTech product. You'll manage significant paid media budgets while optimizing toward sustainable ROAS, LTV, and scalable growth. The role combines campaign execution, experimentation, funnel optimization, and performance analysis in an automation-first environment. You'll work closely with product and creative teams to test new concepts, improve conversion, and identify high-potential growth levers. Beyond managing campaigns, you'll help refine the systems and automation that enable user acquisition to operate efficiently at scale. The environment is global, remote, fast-moving, and highly focused on measurable performance and continuous experimentation. This is an opportunity for an experienced UA professional to have direct impact on a new product’s growth trajectory.

Accountabilities:

• Own Meta Ads acquisition end-to-end, from campaign setup and structure through ongoing optimization and scaling.
• Manage significant monthly paid social budgets with a strong focus on ROAS, LTV, acquisition efficiency, and sustainable growth.
• Develop, launch, test, and scale campaign structures and acquisition strategies based on performance data.
• Work hands-on within advertising accounts to monitor performance, identify issues, and implement optimization opportunities.
• Operate and contribute to the evolution of UA automation systems, campaign logic, and performance processes.
• Design structured testing frameworks covering audiences, campaigns, creatives, funnels, and acquisition strategies.
• Partner with product and creative teams to develop and execute creative and funnel experiments.
• Analyze performance data to identify scalable growth opportunities and translate findings into actionable initiatives.
• Maintain clear documentation covering campaign logic, testing approaches, processes, and optimization frameworks.
• During the first three months, take full ownership of Meta performance, build deep knowledge of the product funnels and metrics, independently optimize campaigns, identify scaling opportunities, and contribute improvements to automation and campaign structures.

Requirements:

• 3+ years of experience in User Acquisition, Performance Marketing, or a closely related growth role.
• Strong hands-on expertise with Meta Ads and demonstrated experience managing and scaling paid social campaigns.
• Experience managing significant advertising budgets while maintaining a strong focus on performance and profitability.
• Background working with subscription-based or B2C digital products.
• Strong analytical and experimentation mindset, with the ability to use data to make informed growth decisions.
• Solid understanding of digital acquisition funnels, including web-to-web, web-to-app, or app-based journeys.
• Strong Excel or Google Sheets skills for analyzing campaign and performance data.
• Ability to work independently, take ownership of a channel, and operate effectively in a fast-moving environment.
• Strong problem-solving skills and a continuous-improvement mindset.
• English proficiency at approximately B1 level or above.
• Experience with automation, rules, scripts, or other performance marketing automation tools is a plus.
• Knowledge of mobile measurement and attribution is an advantage.

Benefits:

• Fully remote work within a global environment.
• High level of ownership over a core acquisition channel and the opportunity to manage significant budgets.
• Opportunity to work on a new AI-powered EdTech product with direct influence on its growth trajectory.
• Automation-first environment with opportunities to work with and improve AI-driven UA systems.
• Company-provided medical expense compensation.
• Access to AI subscriptions and other productivity tools.
• Flexible paid time off, including 21 days of annual leave plus 10 bank holidays.
• Collaborative environment with experienced professionals focused on experimentation, innovation, and measurable performance.
• Consultant-level opportunity within a growth-focused marketing function.

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.