Strategic Marketing & Value Access Associate (MS)

Biopharma Careers; Lisboa; Presencial; EUR 32 000 - 52 000; Tempo integral

Resumo da oferta

Biogen seeks a Marketing & Value & Access Associate to support MS portfolio marketing and V&A strategies, focusing on Tysabri SC and Rare Diseases for healthcare professionals. The role involves developing campaigns, omnichannel initiatives, and value materials while ensuring regulatory compliance.

You will engage with KOLs and hospital pharmacists, collaborate with field teams, and contribute to education programs and patient access projects across therapies.

Qualificações

• 1-2 years of experience within the pharmaceutical or biotechnology industry.
• Experience in sales, marketing, product management, or related commercial function.
• Experience in Neurology, CNS, or Rare Diseases is preferred but not required.

Responsabilidades

• Support strategic marketing initiatives through market analysis, customer insights, segmentation, positioning, and identification of business opportunities.
• Assist in the development and execution of campaigns, promotional materials, educational programs, congress activities, and national projects.
• Collaborate with the field force to provide operational support and deliver solutions that address customer and business needs.
• Support omnichannel engagement activities, including digital content, virtual educational events, email campaigns, and field-force materials.
• Contribute to Value & Access initiatives by supporting the development of value dossiers, access materials, and projects for both current and future therapies.
• Assist with planning and coordination of marketing and V&A activities, including budget tracking and management in line with affiliate objectives.
• Ensure all activities are executed in compliance with company policies, industry regulations, and internal processes.

Conhecimentos

Pharmaceutical marketing

Stakeholder engagement

Cross-functional collaboration

Formação académica

Bachelor's degree in Pharmacy, Life Sciences, Marketing, Business, or another relevant discipline

Descrição da oferta de emprego

Biogen seeks a Marketing & Value & Access Associate to support MS portfolio marketing and V&A strategies, focusing on Tysabri SC and Rare Diseases for healthcare professionals. The role involves developing campaigns, omnichannel initiatives, and value materials while ensuring regulatory compliance.

You will engage with KOLs and hospital pharmacists, collaborate with field teams, and contribute to education programs and patient access projects across therapies.