SEO / GEO Lead

Enovis; Portugal; Presencial; EUR 60 000 - 75 000; Tempo integral

Resumo da oferta

A Enovis está à procura de um(a) SEO & GEO Lead para liderar a visibilidade orgânica em propriedades digitais, alinhando-se a marcas profissionais, clínicas e de consumo. Reporta-se ao Diretor Sênior de Digital e fica em Lisboa (Portugal).

O papel envolve governança de SEO/GEO, colaboração com equipes multifuncionais, e desenvolvimento de mensuração de performance, com foco em aumento de tráfego orgânico e descobribilidade de conteúdo.

Qualificações

• Mins 5 anos de experiência em SEO técnico em web e marketplaces.
• Experiência com públicos profissionais/clínicos e consumidores é desejável.
• Experiência em SEO de marketplace (ex.: Amazon) é desejável.
• Licenciatura em Marketing, Comunicação, TI ou área relacionada obrigatória.
• Excelentes habilidades de comunicação; Inglês obrigatório.
• Microsoft Office obrigatório.
• Capacidade de traduzir requisitos de SEO em backlogs técnicos e de conteúdo.
• Compreensão de práticas emergentes de IA em busca e GEO e seu impacto nos negócios.

Responsabilidades

• Definir governança e prioridades de SEO/GEO para propriedades digitais.
• Colaborar com equipes de Web, Conteúdo e Marketplace em correções técnicas e descobribilidade.
• Gerar relatórios de visibilidade, rankings e tráfego.
• Integrar SEO em templates, migrações e padrões de conteúdo.
• Garantir prontidão de busca em migrações de site e replatforming.
• Outras funções conforme necessário.

Conhecimentos

SEO técnico

GEO

Análise de dados

Relatórios SEO

Conteúdo discoverability

Marketplace SEO

Inglês

Formação académica

Licenciatura em Marketing/Comunicações/TI

Ferramentas

Google Analytics

Google Search Console

Screaming Frog

CMS

Descrição da oferta de emprego

Quem somos

SOBRE A ENOVIS

A Enovis Corporation (NYSE: ENOV) é uma empresa de tecnologia médica orientada pela inovação e focada no crescimento, dedicada ao desenvolvimento de soluções clinicamente diferenciadas que geram resultados visivelmente melhores para os pacientes e transformam os fluxos de trabalho. Impulsionada por uma cultura de melhoria contínua, talento global e inovação, a ampla gama de produtos, serviços e tecnologias integradas da empresa promove estilos de vida ativos na ortopedia e além. Para mais informações sobre a Enovis, visite https://www.enovis.com.

Who We Are

ABOUT ENOVIS

Enovis Corporation (NYSE: ENOV) is an innovation-driven medical technology growth company dedicated to developing clinically differentiated solutions that generate measurably better patient outcomes and transform workflows. Powered by a culture of continuous improvement, global talent and innovation, the Company’s extensive range of products, services and integrated technologies fuels active lifestyles in orthopedics and beyond. For more information about Enovis, please visit www.enovis.com.

As suas responsabilidades | What You'll Do

At Enovis we pay attention to the details. We embrace collaboration with our partners and patients, and take pride in the pursuit of scientific excellence — with the goal of transforming medical technology as we know it.

Because that’s how we change the lives of patients for the better. And that’s how we create better together. Why work at Enovis? See for yourself.

As a key member of the Digital COE you will play an integral part in helping Enovis drive the medical technology industry forward through transforming patient care and creating better patient outcomes.

Job Title:
SEO & GEO Lead

Reports To:
Sr Director, Digital

Location:
Lisbon Portugal

Business Unit Description:
Digital COE

Job Title/High-Level Position Summary:

• The SEO & GEO Lead owns search visibility standards across Enovis' web and marketplace environments, spanning corporate, professional (surgeons and clinicians) and consumer brand audiences. Sitting within the Global Digital Center of Excellence, the role drives technical SEO, content discoverability and emerging AI and GEO (Generative Engine Optimization) practices to strengthen organic performance across the multi-brand medtech portfolio. This requisition is used for ongoing talent acquisition and may not represent an immediate opening.

Key Responsibilities:

• Set SEO and GEO governance, requirements and optimization priorities across digital properties.
• Partner with Web, Content and Marketplace teams on technical fixes, taxonomy and discoverability.
• Develop reporting on visibility, rankings, search-driven traffic quality and opportunity areas.
• Embed SEO into templates, migrations, content standards and experimentation planning.
• Ensure search readiness across website migrations and replatforming initiatives.
• Other duties as assigned.

Minimum Basic Qualifications:

• Minimum of 5 years of experience in technical SEO across web and, ideally, marketplace environments.
• Experience serving both professional/clinical and consumer audiences preferred.
• Marketplace SEO experience, for example Amazon, preferred.
• Bachelor's Degree in Marketing, Communications, Information Technology or related field required.
• Excellent c mmunication skills; English required.
• Microsoft Office required.
• Ability to translate SEO requirements into technical and content backlogs required.
• Understanding of emerging AI search and GEO practices and their business impact required.
• Strong analytical skills with hands-on experience in SEO reporting and tooling required.

Desired Characteristics

• Familiarity with structured data, CMS platforms and site migrations preferred.
• Cross-functional partnership skills with a commercial focus.
• Continuous-improvement mindset.

Travel Requirements:

• Must be able to travel up to 10% of the time; both domestic and international travel is required.
• Typical work related travel assignments range 1-3 days, and as such overnight, out-of-town stays are required.

“Creating better together”. It’s the Enovis purpose, and it’s what drives us and empowers us every day on a global scale. We know that the power to create better – for our customers, our team members, and our shareholders – begins with having the best team, pursuing common goals, operating at the highest levels, and delivering extraordinary outcomes.

What does creating better together mean to us at Enovis? Discover the “why” behind our purpose, values and behaviors:

Our Enovis Purpose, Values and Behaviors on Vimeo

Join us in creating better together.

Declaração de Igualdade de Oportunidades

Na Enovis, estamos comprometidos em oferecer oportunidades de emprego iguais a todos os indivíduos. As decisões de contratação são baseadas exclusivamente no mérito, nas qualificações e nas necessidades do negócio. Mantemos uma política de tratamento igualitário para todos os colaboradores e candidatos, sem discriminação com base em raça, cor, religião, origem nacional, sexo, orientação sexual, identidade de género, idade, estatuto de veterano, deficiência ou quaisquer outras características não relacionadas com as qualificações ou desempenho profissional da pessoa.

Este compromisso estende-se a todos os aspetos do emprego, incluindo recrutamento, contratação, atribuição de funções, remuneração, formação, promoção, despromoção, transferências, despedimentos, medidas disciplinares e cessação de contrato, bem como todos os outros termos e condições de trabalho.

Equal Employment Opportunity

At Enovis, we are committed to providing equal employment opportunities to all individuals. Employment decisions are based solely on merit, qualifications, and the needs of the business. We uphold a policy of equal treatment for all employees and applicants, without discrimination based on race, color, religion, national origin, sex, sexual orientation, gender identity, age, veteran status, disability, or any other characteristics unrelated to a person’s qualifications or job performance. This commitment extends to all aspects of employment, including recruitment, hiring, job assignments, compensation, training, promotion, demotion, transfers, layoffs, discipline, and separation, as well as all other terms and conditions of employment.