German Digital Marketing Optimization Specialist

Dragon Rooster; Portugal; Híbrido; EUR 30 000 - 40 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Competitive salary and performance bonuses

Remote work flexibility

Opportunities for growth and continuous learning

Dynamic and collaborative work environment

Resumo da oferta

Dragon Rooster is seeking a highly motivated Digital Marketing Optimization Specialist fluent in German. In this hybrid role, you will manage and optimize digital advertising campaigns, analyze performance data, and collaborate with creative teams to achieve campaign goals. Candidates should have a minimum of 1 year of experience in paid advertising and advanced skills in Excel and Google Sheets.

Qualificações

• Minimum 1 year in paid advertising campaigns.
• Strong understanding of digital marketing KPIs.
• Detail-oriented and self-motivated.

Responsabilidades

• Plan, execute, and optimize paid advertising campaigns across platforms.
• Monitor performance data and provide actionable recommendations.
• Conduct A/B testing and performance analysis.

Conhecimentos

Fluency in German

Attention to detail

Analytical mindset

Ferramentas

Excel

Google Sheets

Looker Studio

Power BI

Descrição da oferta de emprego

German Digital Marketing Optimization Specialist

German Digital Marketing Optimization Specialist

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Job Title: Digital Marketing Optimization Specialist (German-Speaking)

Location: Hybrid

Employment Type: Full-Time

Experience Required: Minimum 1 Year in Paid Advertising

About the Role:

We are looking for a highly motivated Digital Marketing Optimization Specialist who is fluent in German to join our growing team. In this role, you will be responsible for managing, optimizing, and reporting on digital advertising campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and others. Your analytical mindset and attention to detail will play a key role in improving performance and achieving campaign goals.

Key Responsibilities:

Plan, execute, and optimize paid advertising campaigns across Google, Meta, LinkedIn, and other relevant platforms.

Monitor and analyze campaign performance data, providing insights and actionable recommendations.

Conduct A/B testing and performance analysis to drive conversions and reduce CPA.

Create performance reports and dashboards using Excel and Google Sheets, with advanced functions (e.g., pivot tables, VLOOKUP, data visualization).

Collaborate with the creative and content teams to align ad creatives with performance goals.

Stay updated with industry trends and algorithm updates to ensure best practices are followed.

Perform keyword research, audience targeting, and budget management for optimal ROI.

Requirements:

Fluency in German (spoken and written); English proficiency is a strong plus.

Minimum 1 year of hands-on experience managing paid ad campaigns (Google Ads, Meta, LinkedIn, etc.).

Advanced skills in Excel and Google Sheets (pivot tables, formulas, data validation, etc.).

Strong understanding of digital marketing KPIs (CTR, CPA, ROAS, conversion rate).

Detail-oriented with excellent analytical and problem-solving skills.

Self-motivated and able to work independently in a remote team environment.

Preferred Qualifications:

Google Ads or Meta Blueprint certification is a plus.

Experience with data visualization tools like Looker Studio or Power BI is a bonus.

Background in eCommerce, SaaS, or lead generation campaigns preferred.

What We Offer:

Competitive salary and performance bonuses

Remote work flexibility

Opportunities for growth and continuous learning

Dynamic and collaborative work environment

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Professional Training and Coaching

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