Digital Marketing Manager

Phiture; Lisboa; Presencial; EUR 45 000 - 65 000; Tempo integral

Resumo da oferta

A leading marketing firm in Lisbon is seeking a Marketing Strategist to drive market analysis and develop strategic marketing initiatives. The ideal candidate holds a Master's degree and possesses excellent communication and analytical skills. This role offers an opportunity to collaborate with various departments to enhance the company’s digital presence and business strategies.

Qualificações

• Master's degree in Management or related field is required.
• Strong understanding of business principles needed.
• Proven experience in strategic marketing initiatives is mandatory.

Responsabilidades

• Conduct comprehensive market research to understand industry trends.
• Develop and implement strategic marketing plans.
• Analyze marketing initiatives and adjust strategies accordingly.

Conhecimentos

Market analysis

Strategic planning

Analytical skills

Communication skills

Innovative thinking

Cross-functional collaboration

Formação académica

Master’s degree in Management or related field

Ferramentas

Digital marketing tools

Descrição da oferta de emprego

Responsibilities

• Market Analysis: Conduct comprehensive market research to understand industry trends, customer needs, and the competitive landscape.
• Strategic Planning: Develop and implement strategic marketing plans that prioritize market understanding and customer insights.
• Digital Presence Evaluation: Assess and enhance our company overall digital footprint in the market.
• Cross‑Functional Collaboration: Work closely with product, sales, and other teams to ensure cohesive messaging and alignment of strategies.
• Business Insight: Provide informed recommendations based on market data to influence product development and business strategies.
• Performance Monitoring: Analyze the effectiveness of marketing initiatives and adjust strategies accordingly.
• Thought Leadership: Stay abreast of industry developments to position our company as a market leader.

Requirements

• Master’s degree in Management or a related field.
• Business Acumen: Strong understanding of business principles with the ability to think from an outside‑in perspective.
• Strategic Mindset: Proven experience in formulating and executing strategic marketing initiatives.
• Analytical Skills: Ability to interpret market data and translate it into actionable insights.
• Communication Skills: Excellent verbal and written communication abilities.
• Collaboration Experience: Working collaboratively across various departments.
• Innovative Thinking: Creative problem‑solving skills with a forward‑thinking approach.
• Technical Knowledge: A basic understanding of digital marketing tools is beneficial.
• Availability to work in Alfragide.