Activation Performance & Tracking Manager

LIXIL; Albergaria-a-Velha; Remote; EUR 65,000 - 90,000; Full time

Job summary

GROHE Portugal Componentes Sanitarios Lda. seeks an Activation Performance & Tracking Manager to develop and maintain tracking frameworks supporting digital activation and website performance across Europe. Remote role with occasional travel to HQ in Germany.

You will analyse campaigns, build tracking/reporting structures, and partner with agencies to optimise performance using GA, Looker Studio, and Tableau.

Qualifications

• University degree in business administration, marketing, IT, or a related field.
• Early professional experience in digital or performance marketing.
• Strong understanding of business KPIs and the ability to simplify complex data.
• Hands-on, solution-oriented mindset with strong communication skills.

Responsibilities

• Analyse campaign and media performance across European markets.
• Track and monitor all activity on the GROHE website.
• Build autonomous tracking and reporting structures.
• Work with big-data dashboards and tools such as Google Analytics and Looker Studio.
• Prepare clear, actionable reports and insights for marketing leaders.
• Collaborate with UX/UI teams to support optimisation initiatives.
• Plan, execute, and track advertising and activation campaigns.
• Challenge and steer external agencies to ensure high-quality tracking and continuous optimisation.
• Conduct activation potential analyses and identify new opportunities.
• Support local market teams with training and guidance on tracking, dashboards, and analytics.
• Prepare presentations and performance insights for internal stakeholders.
• Contribute to data-driven decision-making across the marketing organisation.

Skills

Digital marketing

Data-driven

Google Analytics

Looker Studio

Tableau

Google Workspace (Sheets/Slides)

English fluency

Agile working

Communication skills

Education

Bachelor's degree in business/marketing/IT or related field

Tools

Google Analytics

Looker Studio (Data Studio)

Tableau

Job description

Europe Portugal LE_0155-Grohe Portugal Componentes Sanitarios Lda. Employee Assignment Fully remote possible Full Time 21 September 2026

Location: Portugal or Poland (Remote)

Department: Marketing / Integrated Communications

We are looking for an Activation Performance & Tracking Manager to join our European Marketing team and play a key role in shaping how we measure, analyse, and optimise digital performance across multiple markets. If you thrive in data‑driven environments, enjoy translating insights into meaningful action, and want to contribute to high‑impact marketing initiatives across Europe, this role offers an exciting opportunity.

About The Role

As the Activation Performance & Tracking Manager, you will be responsible for developing and maintaining the tracking frameworks that underpin our digital activation and website performance strategy. You will work closely with internal stakeholders, external agencies, and cross‑functional teams to ensure our campaigns and digital touchpoints are measured effectively and continuously improved.

This is a remote role with occasional travel to our headquarters in Germany for key meetings.

What You Will Do

• Analyse campaign and media performance across European markets
• Track and monitor all activity on the GROHE website
• Build autonomous tracking and reporting structures
• Work with big‑data dashboards and tools such as Google Analytics and Looker Studio
• Prepare clear, actionable reports and insights for marketing leaders
• Collaborate with UX/UI teams to support optimisation initiatives
• Plan, execute, and track advertising and activation campaigns
• Challenge and steer external agencies to ensure high‑quality tracking and continuous optimisation
• Conduct activation potential analyses and identify new opportunities
• Support local market teams with training and guidance on tracking, dashboards, and analytics
• Prepare presentations and performance insights for internal stakeholders
• Contribute to data‑driven decision‑making across the marketing organisation

What You Bring

• University degree in business administration, marketing, IT, or a related field
• Early professional experience in digital or performance marketing
• Strong understanding of business KPIs and the ability to simplify complex data
• Hands‑on, solution‑oriented mindset with strong communication skills
• High proficiency in Google Workspace (especially Sheets and Slides)
• Experience with Google Analytics, Looker Studio (formerly Data Studio), Tableau, or similar tools
• Fluency in English; German is an advantage but not required
• Agile, structured working style with a willingness to learn and collaborate

Who You Are

• Flexible and adaptable in a fast‑moving environment
• Curious, open‑minded, and eager to explore new ideas
• Comfortable working with diverse stakeholders across multiple countries
• Able to navigate complex digital ecosystems and translate insights into clear recommendations

Why Join Us

• Opportunity to work in a multinational environment with high visibility across the organisation
• Be part of a major digital transformation project, including the relaunch of our website structure across 30 markets
• Collaborate with a supportive, experienced marketing team and external partners
• Contribute directly to shaping the future of our digital activation and performance strategy