Warsaw-Based EMEA Paid Digital Growth Lead

Infoblox; Warszawa; On-site; PLN 222,600 - 1,164,300; Full time

Benefits offered by this job

Health coverage

PTO

Volunteer hours

Employee resource groups

No Jerks policy

Job summary

Infoblox is seeking a Digital Marketing Manager, EMEA Paid Digital, based in Warsaw, Poland. You will develop and manage paid digital strategy for the EMEA region, overseeing performance across LinkedIn, Google/YouTube, and 6sense, while testing new channels to expand reach, engagement, and pipeline contribution.

You will collaborate with demand generation, ABM, and analytics teams to align programs with regional priorities, budgets, and campaigns.

Qualifications

• Typically requires a minimum of 5 years of related experience with a Bachelor’s degree; or 3 years and a Master’s degree; or equivalent work experience.
• Experience developing and managing paid digital or digital marketing strategies for a region, business line, or major campaign area.
• Strong command of paid media platforms, campaign orchestration, analytics, and performance optimization.
• Hands-on experience across paid search, paid social, programmatic display, retargeting, or similar paid channels.
• Demonstrated ability to manage budgets, track ROI, and make data-driven decisions to improve funnel performance.
• Ability to operate with high autonomy while aligning with strategic priorities and cross-functional goals.
• Familiarity with GDPR, data privacy expectations, and consent-compliant marketing practices in EMEA.
• Multi-market EMEA experience preferred; proficiency in a European language beyond English is a plus.

Responsibilities

• Build paid digital strategies and execution plans for EMEA across existing and emerging channels.
• Own paid channel performance for EMEA across platforms such as LinkedIn, Google/YouTube, and 6sense.
• Act as a central point for identifying digital growth opportunities across EMEA, using performance insights to inform regional recommendations.
• Monitor digital performance across countries and identify underperforming markets, optimization opportunities, and areas for expansion.
• Identify, evaluate, and pilot new paid channels and platform opportunities, including Bing, Meta, and LLM-based paid programs, where they align to business goals.
• Evaluate new market entry opportunities by analyzing digital readiness, demand signals, channel availability, and performance potential.
• Analyze competitor digital activity and broader market signals to identify trends, gaps, and opportunities for Infoblox to differentiate.
• Partner with global and regional stakeholders to align paid digital programs to campaign priorities, launches, segments, and regional needs.
• Manage audience strategy, targeting, creative alignment, testing, and optimization to improve efficiency and business impact.
• Surface insights from website, search, social, and paid channels to guide decision-making and improve regional digital performance.
• Manage budgets, spend pacing, and vendor or platform coordination for assigned paid digital programs.
• Present paid digital performance, learnings, and next-step recommendations to demand generation leadership and cross-functional partners.
• Apply AI to campaign measurement, forecasting, segmentation, and attribution to improve decision speed and marketing impact.
• Translate complex marketing questions into AI-powered analytics solutions that drive insights, better investment decisions, and stronger go-to-market outcomes

Skills

Paid media platforms

Campaign orchestration

Analytics

Programmatic display

Paid search

Paid social

Retargeting

Budget management

ROI tracking

GDPR compliance

Education

Bachelor’s degree or equivalent

Job description

Infoblox is seeking a Digital Marketing Manager, EMEA Paid Digital, based in Warsaw, Poland. You will develop and manage paid digital strategy for the EMEA region, overseeing performance across LinkedIn, Google/YouTube, and 6sense, while testing new channels to expand reach, engagement, and pipeline contribution.

You will collaborate with demand generation, ABM, and analytics teams to align programs with regional priorities, budgets, and campaigns.