Trade Marketing Manager

ROSHEN Confectionery Corporation; Warszawa; Hybrid; PLN 140,000 - 210,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Roshen Europe Sp. z o.o., part of an international confectionery group, is seeking a Trade Marketing Manager to develop and execute trade marketing activities for the Polish market.

You will ensure strong product presence across multiple sales channels and collaborate closely with the sales team. In this role you will plan promotional campaigns, manage budgets, coordinate materials with agencies, and analyze results to optimize impact.

Qualifications

• Higher education in marketing, management, or economics.
• At least 3 years of trade marketing experience in FMCG/food.
• Proficient in MS Office, especially Excel and PowerPoint.
• Strong analytical skills with the ability to draw conclusions.
• Experience collaborating with external agencies and cross-functional teams.
• Excellent organizational and communication skills.
• English proficiency at or above B2 level.
• Proactive, results-oriented, able to work independently.

Responsibilities

• Develop promotional strategies for product groups across channels.
• Plan and coordinate promotional materials with external agencies.
• Support distribution and in-store product visibility with the sales team.
• Plan and implement BTL and local marketing activities.
• Participate in shopper behavior research.
• Analyze trade marketing results and propose improvements.
• Manage trade marketing budget and tenders.
• Plan and oversee retail displays installations.

Skills

Analytical skills

Communication skills

Organizational skills

English (B2)

Education

Higher education in marketing/management/economics

Tools

Excel

PowerPoint

MS Office

Job description

Position: Trade Marketing Manager
Location: Warsaw, ul. Cybernetyki 10
Employment Type: Full-time, employment contract
Work Model: Hybrid (4 days on-site + 1 remote)
Working Hours: Monday – Friday, 08:00–16:00

Job Description:

Roshen Europe Sp. z o.o., part of an international confectionery group, is looking for a Trade Marketing Manager to join its team. The person in this role will be responsible for planning and executing trade marketing activities for the Polish market, ensuring strong product presence across sales channels.

Key Responsibilities:

• Develop promotional strategies for product groups across various sales channels,
• Plan and coordinate promotional materials (POS, leaflets, graphic assets) in cooperation with external agencies,
• Collaborate with the sales team to support distribution and in-store product visibility,
• Plan and implement BTL and local marketing activities,
• Participate in research on consumer and shopper behavior,
• Analyze trade marketing results and recommend improvements,
• Manage the trade marketing budget and run tenders for external services,
• Plan and oversee additional equipment and product display installations at retail points.

Requirements:

• Higher education (preferred fields: marketing, management, economics),
• Minimum of 3 years of experience in trade marketing, preferably in the FMCG or food industry,
• Proficiency in MS Office (especially Excel and PowerPoint),
• Strong analytical skills and the ability to draw conclusions,
• Experience working with external agencies and cross-functional teams,
• Excellent organizational and communication skills,
• English language proficiency at minimum B2 level,
• Proactive attitude, results-oriented, and able to work independently.

We offer:

• Stable employment in a well-established international company,
• Work in a team with extensive experience,
• Opportunity to participate in engaging marketing projects and grow within the company,
• Friendly work environment and a product that brings smiles.