Social Media Executive

Zoho; Polska; Hybrid; PLN 52,000 - 82,000; Full time

Benefits offered by this job

Competitive salary structure with perf

Health, medical, dental, and vision

Paid time off

Flexible work arrangements

Training and career development

Retirement savings plan

Wellness programs

Shopping card with discounts

Monthly movie tickets

Team trips and activities

Collaborative work culture

Job summary

Zoho is seeking a dynamic Social Media Executive to spearhead our digital presence, crafting engaging narratives and data-driven campaigns across key platforms.

You will design visuals with Canva/CapCut, write compelling copy, monitor analytics, and collaborate on content calendars to support lead generation in the business management space.

Qualifications

• 0–1 year of experience in social media management or related field.
• Ability to manage Instagram and Facebook accounts using Meta Business Suite.
• Proficiency in creating engaging visuals and short videos with Canva/CapCut/Adobe Premiere Pro.
• Strong copywriting skills for captions, posts, and content plans.
• Ability to research trends/hashtags to inform strategy.
• Competence in interpreting social media analytics for insights.

Responsibilities

• Develop and execute social media strategies tailored to platform audiences.
• Create high-quality visual content (graphics, reels, short videos).
• Manage daily social media operations on Instagram and Facebook via Meta Business Suite.
• Write engaging copy and captions aligned with brand guidelines.
• Research trends/hashtags to maximize reach and relevance.
• Monitor metrics, optimize campaigns, and report performance.
• Engage with the community to boost loyalty and response rate.
• Coordinate influencer partnerships and paid campaigns on Meta platforms.
• Collaborate on content calendars and apply basic SEO for discoverability.

Skills

Content creation

Copywriting

Analytics

Trend research

Influencer marketing

Tools

Canva

CapCut

Adobe Premiere Pro

Meta Business Suite

Job description

We are seeking a dynamic and creative Social Media Executive to spearhead our digital presence and drive brand engagement across key platforms. In this pivotal role, you will be responsible for crafting compelling narratives, executing data-driven campaigns, and fostering a vibrant online community. The ideal candidate will blend artistic flair with analytical precision to grow our audience, generate qualified leads, and enhance overall brand visibility in the competitive business management sector.

Responsibilities

• Develop and execute comprehensive social media strategies tailored to specific platform audiences.
• Design and produce high-quality visual content, including graphics, reels, and short-form videos, using tools like Canva and CapCut.
• Manage daily operations on Instagram and Facebook, ensuring consistent brand voice and timely posting via Meta Business Suite.
• Write engaging copy and captions that align with brand guidelines and drive user interaction.
• Conduct in-depth research on trending topics and hashtags to maximize content reach and relevance.
• Monitor and analyze social media metrics to measure campaign performance and optimize future strategies.
• Cultivate and manage an active community by responding to comments and messages to boost audience loyalty.
• Coordinate influencer partnerships and manage paid advertising campaigns on Meta platforms to support lead generation goals.
• Collaborate on content calendars to ensure a steady flow of planned and timely posts.
• Apply basic SEO principles to improve content discoverability and support broader marketing objectives.

Requirements

• Experience: 0-1 year of professional experience in social media management or a related field.
• Platform Expertise: Proven ability to manage Instagram and Facebook accounts effectively using Meta Business Suite.
• Content Creation: Proficiency in creating engaging visuals and short videos using Canva, CapCut, or Adobe Premiere Pro, alongside basic photography and videography skills.
• Copywriting: Strong command of language for writing persuasive captions, copy, and content plans.
• Strategic Thinking: Ability to conduct trend and hashtag research to inform content strategy and audience engagement tactics.
• Analytical Skills: Competence in interpreting social media analytics and insights to report on performance and suggest improvements.
• Marketing Knowledge: Understanding of influencer marketing, paid advertising (Meta Ads), and lead generation techniques.
• Technical Skills: Familiarity with social media scheduling tools and basic SEO concepts.
• Industry Alignment: Interest or background in business management principles to effectively communicate brand value.

Employee Benefits

• Competitive salary structure with performance-based incentives.
• Comprehensive health, medical, dental, and vision coverage for employee well-being.
• Paid time off and company holiday benefits.
• Flexible work arrangements to support a healthy work-life balance.
• Professional training, learning, and career development opportunities.
• Retirement savings plan with company matching contributions.
• Employee wellness and fitness programs, including gym membership subsidies.
• Shopping card benefits with up to 40% discount and up to 5% cashback.
• Monthly movie tickets for entertainment and mental refreshment.
• Quarterly trips and team activities designed to promote relaxation, team bonding, and rejuvenation.
• A collaborative, inclusive, and positive work culture that encourages teamwork and new ideas.

Note:

All employee benefits are subject to applicable company policies, eligibility criteria, terms, and conditions.