Senior Google Ads Media Buyer

Vysta Paid Media Group; Polska; Remote; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Remote work

Flexible hours

Performance bonuses

Career progression

Job summary

Vysta Paid Media Group is a fast-scaling performance marketing agency focused on Google Ads for e-commerce brands. We need a Media Buyer who will own setup, optimization, and growth of campaigns across Search, Shopping, Performance Max, and YouTube, with a strong emphasis on maximizing ROAS and data-backed decisions.

You will coordinate with Account Managers via Slack, manage high ad spend accounts, and drive performance improvements.

Qualifications

• Minimum 5 years hands-on Google Ads experience for e-commerce brands.
• Strong data-driven decision making with proven impact on ROAS.
• Excellent written communication and reporting via Slack.
• Ability to manage campaigns independently and meet performance targets.

Responsibilities

• Launch and optimize Google Ads across Search, Shopping, Performance Max, YouTube.
• Provide clear performance updates and strategy insights via Slack.
• Allocate budget and scale winning campaigns while ensuring efficiency.
• Test bidding strategies, ad copy, audience targeting, and landing pages for CRO.
• Collaborate with designers/copywriters to develop high-converting creatives.
• Use Google Analytics and in-platform data to identify trends and adjust tactics.
• Stay updated on Google Ads trends and automation features.

Skills

Media Buying

Google Ads

Data-Driven

Slack

Campaign Optimization

Budget Management

A/B Testing

Analytics

Job description

Vysta is a fast-scaling performance marketing agency specializing in Google Ads for e-commerce brands. We manage over $100M in annual ad spend, optimizing campaigns to drive sustainable growth and profitability. We work with brands looking to scale aggressively, and we are looking for smart, data-driven media buyers to help execute winning strategies across our client portfolio.

The Opportunity

We need a Media Buyer who thrives on performance. In this role, you’ll own the setup, optimization, and growth of Google Ads accounts—including Search, Shopping, Performance Max, and YouTube—while coordinating closely with Account Managers via Slack, not client-facing calls. Your goal is to maximize ROAS and scale accounts by making smart, data-backed decisions.

Key Responsibilities

• Launch & Scale Google Ads Campaigns – Build and optimize Search, Shopping, Performance Max, and YouTube campaigns for e-commerce brands.
• Slack-Based Communication – Provide clear performance updates, insights, and strategy adjustments to Account Managers and the internal team via Slack.
• Budget Allocation & Scaling – Make data-driven decisions on ad spend, scaling winning campaigns while controlling budget efficiency.
• Performance Max & Shopping Execution – Build structured campaigns, test asset groups, and leverage audience signals for optimization.
• Creative Collaboration – Coordinate with designers and copywriters to develop high-converting ad creatives that align with campaign goals.
• A/B Testing & CRO Insights – Test bidding strategies, ad copy, audience targeting, and landing pages to uncover opportunities for improved performance.
• Analytics & Reporting – Use Google Analytics, conversion tracking, and in-platform data to identify trends and make strategic changes.
• Stay Current – Monitor the latest Google Ads trends, features, and automation tools to enhance account performance.

Who You Are

• Experienced Media Buyer – At least 5 years of hands‑on experience managing Google Ads campaigns for e-commerce brands.
• Data-Driven Optimizer – Skilled at interpreting performance data to make smart, impactful decisions.
• Slack Communicator – Confident in explaining strategies, reporting on KPIs, and solving problems via written updates in Slack.
• Independent Executor – Able to manage campaigns without micromanagement, staying accountable to performance goals and timelines.
• Process-Oriented & Detail-Focused – Keeps campaigns organized, documented, and efficiently optimized.
• Creative Collaborator – Understands how to brief creative teams and align visuals and messaging to performance objectives.
• Organized & Outcome-Driven – Can juggle multiple accounts while meeting deadlines and driving results.
• Competitive salary plus performance-based bonuses.
• Fully remote position with flexible working hours.
• Clear career progression with opportunities to grow into senior buying or strategy roles.
• Work with fast-growing e-commerce brands and high ad spend accounts.