Senior Content Strategist - Remote SaaS & Product Launches

Lever, Inc.; Polska; Hybrid; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Flexible work

Stock options

Learning budget

Health benefits

Family-friendly

Mental health days

Open communication

Job summary

airSlate is seeking a Senior Content Specialist to join the SignNow Product Marketing team. You will own content across the funnel—from website and blog to email, sales collateral, and social—driving launches, GTM campaigns, and sales enablement.

You’ll collaborate with Product Marketing, Design, Sales, and Customer Success to craft on-brand content, optimize it with GA4 and Ahrefs, and apply AI tools judiciously to accelerate ideation, drafting, and iterations.

Qualifications

• Proven experience creating content across formats and channels.
• Experience in a B2B or SaaS environment.
• Solid grasp of SEO fundamentals and conversion-focused writing.
• Understanding marketing fundamentals and funnel stages.
• Technical comfort with CMS platforms and collaboration tools.
• Structured use of AI writing tools in workflow.
• Excellent written English at C1 level or higher.

Responsibilities

• Create original, on-brand content across formats (website, blog, email, social, collateral).
• Own content lifecycle from brief to production, publishing, and optimization.
• Collaborate with Product Marketing, Design, Sales, and Customer Success on launches and campaigns.
• Optimize content using performance data (traffic, engagement, conversions, search visibility).
• Maintain consistent messaging across channels and fix drift when it appears.
• Leverage GA4 and Ahrefs to understand performance and act on insights.
• Explore new content technologies and platforms to improve quality and speed.
• Use AI writing tools deliberately in ideation, drafting, and iteration.

Skills

Content creation

B2B SaaS experience

SEO fundamentals

Marketing fundamentals

AI writing tools

CMS platforms

English proficiency

Tools

GA4

Ahrefs

Job description

airSlate is seeking a Senior Content Specialist to join the SignNow Product Marketing team. You will own content across the funnel—from website and blog to email, sales collateral, and social—driving launches, GTM campaigns, and sales enablement.

You’ll collaborate with Product Marketing, Design, Sales, and Customer Success to craft on-brand content, optimize it with GA4 and Ahrefs, and apply AI tools judiciously to accelerate ideation, drafting, and iterations.