SEM Manager

Vallo Media, Inc.; Remote; PLN 120,000 - 180,000; Part time

Job summary

A performance marketing agency is seeking a mid-level SEM Manager with strong expertise in Google and Bing Ads. This part-time role (20 hrs/week) is ideal for professionals in the digital ad space, especially those with eCommerce experience. The candidate will oversee large-scale accounts, manage various campaigns, and collaborate with a senior team. Excellent analytical skills and comfort with performance data are required, along with proficiency in ad management tools. Remote or hybrid work options are available.

Qualifications

• 3+ years of hands-on paid media experience.
• Deep expertise in Google Ads for eCommerce.
• Experience managing large product catalogs.

Responsibilities

• Own and optimize Google Ads accounts.
• Manage and scale Search, Shopping, and Performance Max campaigns.
• Analyze performance data and make informed decisions.
• Support seasonal initiatives and track performance.

Skills

Google Ads expertise

Bing Ads expertise

Analytical skills

Communication skills

Tools

GA4

Google Tag Manager

Merchant Center

Job description

Opportunity to grow into a longer-term or expanded role

Part-Time (20 hrs/week) | $30–$50/hour | NYC or EMEA | Remote or Hybrid

Calling all Google Ads pros, paid media freelancers, and digital nomads. Vallo Media is looking for a mid-level SEM Manager with strong expertise in Google and Bing Ads to join us on a part‑time basis, with the opportunity to grow into a full‑time role after a brief introductory period.

Vallo Media is a performance marketing agency working with a world‑class roster of brand clients. We operate with a senior, agile team and a culture rooted in high standards, flexibility, measurable results, and a balanced approach to work and life. We believe great performance comes from giving talented people the autonomy, trust, and environment to do their best work.

About the Role

This is a Google Ads–first role, overseeing a large-scale eCommerce account, with additional exposure across other platforms and channels over time. The engagement starts at a maximum of 20 hours per week and can expand as the relationship and workload grow.
The role has a strong focus on:

Search, Shopping, and Performance Max

Large product catalogs and seasonal demand

Revenue-driven structure, testing, and optimization

You’ll own day-to-day execution and optimization of Google & Bing Ads while collaborating closely with senior strategists on account direction, creative strategy, and growth opportunities. You will also be expected to provide strategic recommendations, ideas for account improvement, and high‑level council on overall ad accounts and business strategy.

What You’ll Do

Own and optimize Google Ads accounts for a high-volume eCommerce advertiser

Manage and scale Search, Shopping, and Performance Max campaigns

Analyze performance data and make informed optimization decisions

Partner on creative strategy, including ad copy, promotions, and offer testing

Support various seasonal initiatives, including strategy for catalog and retargeting campaigns

Ensure accurate tracking and measurement using GA4 and Google Tag Manager

Identify opportunities to expand or improve account performance

Prepare clear performance insights and recommendations for internal and client-facing discussions

Job requirements

What We’re Looking For

3+ years of hands-on paid media experience

Deep expertise in Google Ads for eCommerce (Search, Shopping, Performance Max)

Experience managing large product catalogs and complex account structures

Strong understanding of both B2B and eCommerce buying behavior

Proficiency with GA4, Google Tag Manager, Merchant Center, and conversion tracking

Ability to advise on creative strategy and promotional testing

Strong analytical skills and comfort working with performance data

Professional-level English communication (written and spoken)

Apply here directly with:

Your LinkedIn profile URL

Your hourly rate and current availability

A brief note outlining your Google Ads and eCommerce experience

A copy of your resume and/or portfolio + average sized account budgets managed

Examples of accounts or campaigns you’ve managed and strategies developed (anonymized is fine)

We’re looking for someone who can step in quickly, own performance, and grow with us as we continue to scale.