Remote Influencer & Social Media Lead (Growth & Strategy)

Jobgether; Poland; Remote; PLN 90,000 - 140,000; Full time

Benefits offered by this job

Fully remote work

Permanent contract

Growth in brand strategy

Collaborative team environment

Job summary

Jobgether is seeking an Influencer and Social Media Lead to shape and grow the brand's organic digital presence from Poland. You will oversee strategy across social channels, influencer partnerships, and content development, leading a creative team and coordinating with external partners.

This role blends creativity, strategy, and leadership in the pet wellness space. You will drive long-form and evergreen content, including YouTube videos, educational guides, and influencer campaigns, while

Qualifications

• Several years of experience building and managing short-, long-, and evergreen content across social platforms (Insta, TikTok, YouTube).
• Experience leading content creators, freelancers, or agencies.
• Strong editorial judgment with focus on credible, health-related content.
• Excellent written and verbal communication skills in German with good English.
• Ability to coordinate multi-channel campaigns and manage multiple stakeholders.

Responsibilities

• Develop, grow, and optimize organic social channels (Instagram, TikTok, YouTube).
• Oversee influencer partnerships and external creators; brief and manage campaigns.
• Coordinate editorial calendar across channels; manage resources and priorities.
• Create long-form and evergreen content assets; repurpose materials for lasting impact.
• Build relationships with specialist publications and external partners to boost authority.
• Drive SEO and Generative Engine Optimization (GEO) for organic visibility.

Skills

Content strategy

Team leadership

SEO expertise

GEO & AI search

Editorial judgment

German language

Job description

Jobgether is seeking an Influencer and Social Media Lead to shape and grow the brand's organic digital presence from Poland. You will oversee strategy across social channels, influencer partnerships, and content development, leading a creative team and coordinating with external partners.

This role blends creativity, strategy, and leadership in the pet wellness space. You will drive long-form and evergreen content, including YouTube videos, educational guides, and influencer campaigns, while