Remote Industry Marketing Specialist (SaaS & ABM)

Senovo Capital Management GmbH; Polska; Remote; PLN 307,000 - 482,000; Full time

Job summary

Sphera is seeking an Industry Regional Marketer to drive integrated campaigns across Europe, reporting to the Industry Marketing Team Lead. You will tailor programs for regional audiences and align with sales to build pipeline.

The role covers end-to-end campaign execution across digital, events, ABM, and content activation, with a focus on measurable impact, cross-functional collaboration, and continuous optimization.

Qualifications

• 4-6 years of B2B marketing experience, preferably in SaaS or risk/sustainability sectors.
• Hands-on experience in demand generation, ABM, and campaign execution.
• Strong collaboration skills and proven ability to work with sales and marketing teams.
• Experience executing events (in-person and virtual) as part of integrated campaigns.
• Familiarity with marketing automation, CRM, ABM and analytics tools (e.g. Salesforce, Pardot, Asana and 6sense).
• Excellent organizational skills and ability to manage multiple projects simultaneously

Responsibilities

• Campaign Execution: Execute full-funnel, multi-channel campaigns tailored for your region and industry.
• Sales Enablement: Collaborate closely with regional sales teams to ensure campaign alignment and pipeline acceleration.
• Event Marketing: Manage regional events, webinars, and tradeshows in partnership with corporate event marketing.
• Digital Integration: Localize and optimize paid, SEO, email, and website campaigns for regional audiences.
• Content Activation: Adapt global content and case studies to regional customer needs.
• Analytics & Reporting: Monitor campaign performance, track lead flow and pipeline impact.
• Cross-Functional Collaboration: Work with product, field, and digital marketing teams for integrated execution.

Skills

Demand generation

ABM

Campaign execution

Collaboration

Events management

Multi-channel marketing

Tools

Salesforce

Pardot

Asana

6sense

Job description

Sphera is seeking an Industry Regional Marketer to drive integrated campaigns across Europe, reporting to the Industry Marketing Team Lead. You will tailor programs for regional audiences and align with sales to build pipeline.

The role covers end-to-end campaign execution across digital, events, ABM, and content activation, with a focus on measurable impact, cross-functional collaboration, and continuous optimization.