Remote E-commerce Product Marketing Manager

Concepta LLC; Polska; Remote; PLN 275,000 - 432,000; Full time

Benefits offered by this job

Fully remote work

One shared working day GMT+1

International team collaboration

Job summary

Concepta LLC is hiring a product marketing specialist to own the customer-to-listing journey for the US market. You will influence audience insights, positioning and listing content to boost CTR and CVR, driving traffic, ad efficiency and sales.

You’ll work with data from marketplace analytics, reviews, social channels and surveys, turning findings into sharp, compliant product messages and listings with copywriters and designers.

Qualifications

• 3+ years in product marketing, e-commerce or content marketing for physical consumer products.
• Proven experience improving product listings with measurable CTR / conversion growth.
• Analytical mindset and creativity: translate data into ideas, messages and visuals.
• Strong copywriting and design sense; able to brief designers.
• Hands-on A/B testing and hypothesis-driven work.
• Advanced Excel/Google Sheets and basic unit economics understanding.
• English at least B2; able to write for the US customer.

Responsibilities

• Understand target audience pains, motivations and words customers use, turning research into insights.
• Work with marketplace analytics, reviews, Q&A, Reddit, communities and surveys to spot patterns.
• Compare competitors' positioning, promises, keywords and visuals to identify gaps.
• Define our product stand-out with positioning and value propositions against competitors.
• Write claims that sell while staying accurate and compliant with FDA/FTC and marketplace rules.
• Own product listing content: titles, bullets, descriptions, backend keywords, A+ content and briefs.
• Collaborate with Account Manager on publishing listings, moderation and A/B tests.
• Build a CTR/CVR management system: dashboards, tests, logs and knowledge base.

Skills

Product marketing

E-commerce

Content marketing

Data analytics

Copywriting

A/B testing

Excel/Sheets

Unit economics

English proficiency

Tools

Seller Central

Brand Analytics

Helium 10

Jungle Scout

Job description

Concepta LLC is hiring a product marketing specialist to own the customer-to-listing journey for the US market. You will influence audience insights, positioning and listing content to boost CTR and CVR, driving traffic, ad efficiency and sales.

You’ll work with data from marketplace analytics, reviews, social channels and surveys, turning findings into sharp, compliant product messages and listings with copywriters and designers.