Product Marketing Manager (Stylio)

nove8

Polska

Hybrid

PLN 120,000 - 180,000

Full time

2 days ago

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Benefits offered by this job

Remote or Hybrid work

Health insurance

AI tools compensation

Sport & education allowances

Psychologist support

Language courses

Co-working allowance

Team offsites

Merch

Birthday presents

Job summary

Stylio is seeking a Product Marketing Manager to own and optimize web funnels, focusing on growth, monetization, and experimentation. You’ll collaborate with UA, Creative, and Product teams to improve ARPU, LTV, and funnel performance.

In this role you will manage cross-functional workflows with design, dev, and QA, work on localized funnels, and run market research to uncover growth opportunities. Remote or hybrid work options available.

Qualifications

1+ year of experience in Product Marketing / Growth / Monetization (B2C).
Strong understanding of funnel metrics and subscription economics.
Experience running A/B tests and measuring impact.
Data-driven mindset and strong analytical thinking.
Experience with analytics tools (Amplitude, Tableau, or similar).
Experience working with paid traffic products.
Ability to define hypotheses and prioritize experiments.
Comfortable with dashboards and conversion rate analysis.
Experience working cross-functionally with design and development teams.

Responsibilities

Own web funnel optimization across all traffic sources (Meta, Applovin, Google etc.).
Run A/B tests to improve ARPU, CVR, and LTV.
Launch and validate new funnels for new sales angles.
Build and prioritize a backlog of growth hypotheses.
Align product experience with marketing promises.
Collaborate with design, development, and QA teams on implementation.
Work with localized funnels.
Conduct market, competitor, and audience research to generate growth insights.

Skills

Product Marketing

Growth

Monetization

Funnel metrics

A/B testing

Analytics mindset

Paid traffic

Cross-functional

Dashboards & CR analysis

Tools

Amplitude

Tableau

Job description

About Stylio

Stylio is a new AI-powered fashion app helping women better understand what truly suits them and feel confident in what they wear.

Stylio is built as a startup-style product within a larger, established company. This means we combine the best of both worlds:

fast decision-making, experimentation, and ownership
solid resources, stability, and long-term product vision.

About the Role

We’re looking for a Product Marketing Manager to own and optimize our web funnels. We combine both - a classic cross-functional setup (design + dev + QA) and working with our own funnel builder.

This role is focused on growth, monetization, and experimentation. You’ll work closely with UA, Creative, and Product teams to increase ARPU, LTV, and overall funnel performance.

What You’ll Do

Own web funnel optimization across all traffic sources (Meta, Applovin, Google etc.)
Run A/B tests to improve ARPU, CVR, and LTV
Launch and validate new funnels for new sales angles
Build and prioritize a backlog of growth hypotheses
Align product experience with marketing promises
Collaborate with design, development, and QA teams on implementation
Work with localized funnels
Conduct market, competitor, and audience research to generate growth insights

What We’re Looking For