Poland Sales Executive

Cricut, Inc.; Polska; Hybrid; PLN 180,000 - 240,000; Full time

Job summary

Cricut, Inc. seeks a commercially driven, hands-on Sales & Marketing Manager to accelerate growth across Eastern Europe from Poland. You combine sharp local market insight with strong e-commerce, marketplace and campaign execution.

You will translate Cricut’s commercial and marketing priorities into results across your assigned Eastern European markets. Reporting to the Senior Cluster Manager DACH&EE, you will partner with regional sales, e-commerce, marketing and partner teams to grow

Qualifications

• 5+ years of experience in consumer electronics, managing distributors and/or directly managed retail accounts.
• Proven e-commerce and marketplace experience, with ownership of sales and digital

Responsibilities

• Turn Cricut’s regional strategy into focused local sales and marketing plans for Eastern Europe.
• Lead distributors and directly managed retail accounts to deliver excellent execution and agreed sales targets.
• Own omni-commerce and marketplace performance across retail and digital partners, from sales and traffic to conversion, tracking and optimisation.
• Track commercial KPIs - revenue, sell-through, conversion, campaign performance, availability and visibility - and turn insight into action.
• Optimise marketplace presence across listings, content, promotions, pricing, search visibility and retail media.
• Build local campaign plans and promotion calendars that align regional priorities, retail moments and market needs.
• Deliver global and regional marketing campaigns effectively in local markets.
• Localise campaign plans, messaging, assets and activation calendars for local consumers, retail environments and languages. This is a hands-on execution and localisation role, not a creative-development role.
• Plan and deliver sales promotions with distributors, managed retailers, e-commerce and marketplace partners.
• Measure promotion performance - uplift, sell-through, ROI and learnings - and apply it to the next activation.
• Coordinate campaign roll-outs with retail, e-commerce, marketplace and media partners for on-time, on-brand delivery.
• Spot local growth opportunities through market trends, consumer insight and competitive activity.
• Build trusted partnerships with distributors, retailers, marketplace partners and internal teams.
• Help grow Cricut’s local social presence and crafting community with partners, creators and communities where relevant.
• Deliver clear performance reports, forecasts and business updates to management.

Skills

Sales & Marketing

E-commerce

Marketplace management

Distributors management

Campaign execution

Local market insight

Job description

Cricut® makes smart cutting machines that work with an easy-to-use app, an ever-growing collection of materials, and crafting essentials to help you design and personalize almost anything — custom cards, unique apparel, everyday items, and so much more.

We believe everyone is born creative. We’re a diverse tapestry of thinkers, dreamers, givers, DIYers, handi-workers, artisans, and forever and always architects of things.

At Cricut, we place the power of handmade into the hands of all. We give you beautiful, easy-to-master tools so you can make something unique, remarkable, perfect. We surround you with ideas, community, inspiration, and encouragement to take your creativity further than you ever imagined. And as a community, we celebrate the exhilarating act of making every single day.

So, make that handcrafted card that feels like a hug. Design a shirt for fun, for family, or for a full-blown business. Craft with a passion or for a purpose. Make something big and bold, itsy-bitsy, amazingly ambitious, or just plain silly. Whatever you make, just make your heart out. Because here’s the remarkable truth: When we all make together, we make all things possible.

Let’s make.

Job Description

Cricut is seeking a commercially driven, hands-on Sales & Marketing Manager to accelerate growth across Eastern Europe from Poland. You combine sharp local market insight with strong e-commerce, marketplace and campaign execution.

You will translate Cricut’s commercial and marketing priorities into results across your assigned Eastern European markets. Reporting to the Senior Cluster Manager DACH&EE, you will partner with regional sales, e-commerce, marketing and partner teams to grow revenue, lift marketplace performance, and build brand and community presence.

Key Responsibilities

• Turn Cricut’s regional strategy into focused local sales and marketing plans for Eastern Europe.
• Lead distributors and directly managed retail accounts to deliver excellent execution and agreed sales targets.
• Own omni-commerce and marketplace performance across retail and digital partners, from sales and traffic to conversion, tracking and optimisation.
• Track commercial KPIs - revenue, sell-through, conversion, campaign performance, availability and visibility - and turn insight into action.
• Optimise marketplace presence across listings, content, promotions, pricing, search visibility and retail media.
• Build local campaign plans and promotion calendars that align regional priorities, retail moments and market needs.
• Deliver global and regional marketing campaigns effectively in local markets.
• Localise campaign plans, messaging, assets and activation calendars for local consumers, retail environments and languages. This is a hands-on execution and localisation role, not a creative-development role.
• Plan and deliver sales promotions with distributors, managed retailers, e-commerce and marketplace partners.
• Measure promotion performance - uplift, sell-through, ROI and learnings - and apply it to the next activation.
• Coordinate campaign roll-outs with retail, e-commerce, marketplace and media partners for on-time, on-brand delivery.
• Spot local growth opportunities through market trends, consumer insight and competitive activity.
• Build trusted partnerships with distributors, retailers, marketplace partners and internal teams.
• Help grow Cricut’s local social presence and crafting community with partners, creators and communities where relevant.
• Deliver clear performance reports, forecasts and business updates to management.

Qualifications

• 5+ years of experience in consumer electronics, managing distributors and/or directly managed retail accounts.
• Proven e-commerce and marketplace experience, with ownership of sales and digital