Performance Media Strategist for DTC | Meta & TikTok Growth

Sweat Pants Agency; Warszawa; On-site; PLN 120,000 - 180,000; Full time

Job summary

Sweat Pants Agency is hiring a performance media buyer to drive growth across Meta ads for DTC and ecommerce brands. You will build testing roadmaps, guide creative strategy, and manage client campaigns with budgets from small to large scales.

The role requires hands-on experience scaling ecommerce brands and owning Meta/TikTok campaigns. Prior Shopify store experience is a plus, and you’ll collaborate with editors and UGC creators to scale winning ads.

Qualifications

• Hands-on experience scaling ecommerce brands with paid media.
• Experience managing Meta Ads with real spend and showing results (CPA, ROAS, revenue).
• Bonus: built or operated your own Shopify store or ecommerce brand.
• You understand creative is the lever.

Responsibilities

• Own paid media strategy for DTC/eCommerce clients across Meta and TikTok.
• Build creative testing roadmaps— develop angles, write briefs for editors, analyze what's working.
• Manage ad budgets ranging from $30k / mo to $1m / mo per client.
• Diagnose the full funnel— spot whether issues are creative, offer, or conversion.
• Communicate clearly with clients— present results, plans, and next steps.
• Work with UGC creators— source talent, write scripts, direct content when needed

Skills

Meta Ads

TikTok Ads

DTC/eCommerce

Tools

Shopify

Job description

Sweat Pants Agency is hiring a performance media buyer to drive growth across Meta ads for DTC and ecommerce brands. You will build testing roadmaps, guide creative strategy, and manage client campaigns with budgets from small to large scales.

The role requires hands-on experience scaling ecommerce brands and owning Meta/TikTok campaigns. Prior Shopify store experience is a plus, and you’ll collaborate with editors and UGC creators to scale winning ads.