Paid Media Manager

CMC Singapore; Warszawa; On-site; PLN 180,000 - 300,000; Full time

Job summary

CMC Markets in Warsaw is seeking a Paid Media Manager to lead our European Centre of Excellence for display and programmatic campaigns.

You will manage end-to-end operations across programmatic, display, and some video channels, collaborating with analytics and creative teams to optimize delivery and ROAS.

This role requires at least 3 years of hands-on experience in digital marketing, with fluency in English and a focus on data-driven decision-making.

Qualifications

• Minimum 3 years of hands-on experience in programmatic and display campaigns.
• Strong understanding of programmatic media buying, RTB, and data-driven optimization.
• Fluent English; knowledge of privacy standards and tag management is a plus.

Responsibilities

• Lead programmatic and display campaigns across DSPs, ad networks, and publishers.
• Oversee setup, targeting, bidding, and pacing to ensure efficient budget delivery.
• Collaborate with analytics to implement robust tracking and attribution frameworks.
• Continuously optimize campaigns with data insights and audience segmentation.
• Develop display strategies using first-party data and contextual targeting.
• Monitor performance and provide insights and recommendations to stakeholders.
• Ensure brand safety, data privacy compliance, and regulatory training.

Skills

Programmatic Ads

Display Ads

RTB

Data-driven optimization

Analytics

English

Tools

The Trade Desk

Campaign Manager 360

Google Analytics

Google Ads

YouTube

Job description

CMC Markets is looking for a Paid Media Manager to join our team as we continue to build our European Centre of Excellence. As a Paid Media Manager at CMC Markets, you will be responsible for driving the performance and efficiency of our global display and programmatic media campaigns. Based in Warsaw, you will manage end-to-end campaign operations across programmatic, display, and some video channels, ensuring our media investments deliver measurable business outcomes. This is an excellent opportunity for a results-oriented paid media/digital marketing professional with strong technical expertise in programmatic advertising and display media. As Senior Paid Media Specialist will collaborate with global marketing, analytics, and creative teams to shape our digital acquisition strategy, optimise campaign delivery, and enhance media effectiveness through data-driven decision-making.

Key Responsibilities

Lead programmatic and display campaigns across DSPs, ad networks, and direct publisher partnerships to drive acquisition and engagement goals. Oversee campaign setup, targeting, bidding, and pacing to ensure optimal performance and efficient budget delivery. Collaborate with analytics teams to implement robust tracking, tagging, and attribution frameworks for accurate performance measurement. Continuously optimise campaigns through data insights, audience segmentation, creative testing, and bid strategy refinement. Develop display media strategies aligned with business objectives, leveraging first-party data, lookalike audiences, and contextual targeting. Manage relationships with technology partners and platforms, including DSPs, DMPs, ad servers, and verification vendors. Monitor and report on performance, providing actionable insights and strategic recommendations to stakeholders. Ensure compliance with industry standards, brand safety, and data privacy regulations across all campaign activity. Stay current with evolving programmatic technologies, market trends, and best practices to continuously advance campaign capabilities. Maintain personal/professional development to meet the changing demands of the role, including all relevant regulatory and legislative training When dealing with all customers, clients or colleagues ensure that we provide a clear, fair and consistent high quality service that presents a professional and positive image of CMC Markets Take all reasonable steps to ensure appropriate confidentiality Undertake such other duties, training and/or hours of work as may be reasonably required and which are consistent with the general level of responsibility of this role.

KEY SKILLS AND EXPERIENCE

Minimum 3 years of hands-on experience managing programmatic and display campaigns, ideally within a digital marketing or media agency environment. Deep understanding of programmatic media buying, audience targeting, real-time bidding (RTB), and data-driven optimisation. Proficiency in major DSPs such as The Trade Desk or similar DPs. Strong analytical skills with experience in Google Analytics, Campaign Manager 360, or equivalent reporting platforms. Solid grasp of media metrics (CPM, CTR, CPA, ROAS) and performance measurement frameworks. Experience managing display and video campaigns across Google Ads, YouTube, and social platforms. Excellent project management and communication skills, with the ability to work cross-functionally across marketing, creative, and data teams. Fluency in English (additional languages are a plus). CMC Markets is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age.

Nice to Have

Experience in financial services, fintech, or other highly regulated industries. Knowledge of CRM data integration and dynamic creative optimisation (DCO). Familiarity with tag management systems and basic understanding of HTML and JavaScript. Exposure to privacy-first advertising solutions and cookieless targeting strategies.

CMC Markets is one of the world’s first ever fin-tech companies and was launched in 1989 to break down the barriers of financial trading and make trading accessible to everyone. Our mission is to use our award-winning, Next Generation trading platform and unparalleled client service to empower millions of people to have the best trading experience out there. Our clients can trade on thousands of instruments using the best technology, supported by sophisticated charting, competitive pricing and automated execution. We’re trusted by investors globally, but also by banks, brokers, funds and trading desks though our top-tier liquidity institutional offering, enabling these businesses to expand into new markets and increase revenue potential. We were recently listed on the FTSE250, and our business continues to go from strength to strength as we continue to invest in our technology and our people.