Marketing Support Specialist – Retail POSM (Hybrid)

The British American Tobacco Group; Warszawa; On-site; PLN 60,000 - 90,000; Full time

Benefits offered by this job

Performance bonus

Health plans

Work-life balance initiatives

Transportation support

Flexible holiday plan

Learning platforms and growth programs

Job summary

British American Tobacco Poland in Warsaw is seeking a Marketing Support Specialist to strengthen Retail and Ex retail activities. You will support day-to-day business and drive BAT’s consumer engagement strategy in the retail environment for both products and potential reduced risks.

The role requires 1–2 years in Trade Marketing or POSM development, strong communication, and the ability to translate data into actions. English proficiency is essential; French or German is a bonus.

Qualifications

• University degree in Marketing or a related field.
• 1–2 years of experience in Trade Marketing, POSM development, or related roles.
• Strong project management and communication skills.
• Fluent English; French or German is a bonus.

Responsibilities

• Deploy marketing campaigns and retail pricing activities across retail touchpoints.
• Ensure optimized product visibility in Point of Sales, including planograms and shelf solutions.
• Coordinate external suppliers and agencies for materials and shelf planograming.
• Track and analyze initiatives and generate new merchandising ideas.
• Collaborate with Marketing and other internal stakeholders for seamless retail execution.

Skills

Marketing

Trade Marketing

POSM

Project management

English communication

Education

University degree in Marketing or related field

Job description

British American Tobacco Poland in Warsaw is seeking a Marketing Support Specialist to strengthen Retail and Ex retail activities. You will support day-to-day business and drive BAT’s consumer engagement strategy in the retail environment for both products and potential reduced risks.

The role requires 1–2 years in Trade Marketing or POSM development, strong communication, and the ability to translate data into actions. English proficiency is essential; French or German is a bonus.