Marketing Specialist (PPC Specialist)

Jfinvesting; Poznań; Hybrid; PLN 45,000 - 65,000; Full time

Job summary

J&F Investing Sp. z o.o. is expanding its marketing team. The role focuses on growing sales through paid and organic channels, with a strong emphasis on measuring impact and extracting concrete business insights from data.

You will analyze campaign performance, optimize spend, and use AI tools to automate tasks, speeding up analysis and decision-making for profitable growth across markets.

Qualifications

• Logical, analytical approach to problem-solving.
• Ability to analyze data, draw conclusions, and evaluate value of marketing activities.
• Ability to use AI tools to automate tasks, analyze data, and draw insights faster.
• Understanding the relationship between advertising costs, sales, revenue, margin, and profitability.

Responsibilities

• Drive sales growth through paid and organic marketing activities.
• Launch ad campaigns and analyze results to draw business insights.
• Understand impact of marketing on sales and profitability.

Skills

Analytical thinking

Data analysis

AI tools

Marketing analytics

Job description

We are a growing e-commerce company operating across multiple markets and sales channels. We are looking for someone to join our marketing team who will be responsible for driving sales growth through paid and organic marketing activities. We are looking for someone who can not only launch an ad campaign, but above all analyze its results, understand the impact of marketing on sales, and draw concrete business insights from data.

• Logical, analytical approach to problem-solving,,
• Ability to analyze data, draw conclusions, and evaluate whether a given marketing activity brings real value to the company,,
• Ability to use AI tools to automate tasks, analyze data, and draw insights faster.,
• Understanding the relationship between advertising costs, sales, revenue, margin, and profitability.