Marketing Manager (D2C/eStore)

Samsung Electronics America; Warszawa; Hybrid; PLN 180,000 - 280,000; Full time

Benefits offered by this job

Laptop and mobile phone

Private medical care

Multisport card

Lunch card

Birthday day off

Flexible hybrid working model

Job summary

Samsung Electronics America is seeking an experienced Digital Marketing professional to shape the communication and activation strategy for Samsung's own digital sales channels, including Samsung.pl e-commerce and other platforms. You will combine creativity, data and customer insight to deliver engaging digital experiences and drive online sales across the consumer journey.

The role requires 7+ years in Marketing or Digital Marketing, a deep understanding of the customer journey, and a

Qualifications

• 7+ years of experience in Marketing or Digital Marketing.
• Understanding of customer journey and content planning.
• Ability to manage multiple projects in a fast-paced environment.
• Proactive ownership and responsibility.
• Data-driven mindset with strong analytical skills.
• English proficiency level B2 or higher.

Responsibilities

• Build communication strategies for Samsung's own digital sales channels.
• Develop creative standards for eStore communications consistent with Samsung branding.
• Execute multichannel digital strategies across paid media, social, CRM and content.
• Plan and coordinate production of digital assets for campaigns.
• Contribute to e-commerce activation strategies and launches of new services.
• Improve online consumer journey and conversion optimization.
• Monitor performance and identify optimization opportunities.

Skills

Digital Marketing

Strategic Planning

Multichannel Marketing

Analytics

English (B2+)

Job description

Position Summary We’re looking for an experienced Digital Marketing professional who will help shape the communication and activation strategy for Samsung’s own digital sales channels. In this role, you will combine creativity, data and customer insight to deliver engaging digital experiences, drive online sales and strengthen the Samsung brand across the consumer journey.

Role and Responsibilities

• Building communication strategies and marketing tactics for Samsung’s own digital sales channels, including Samsung.pl e-commerce and closed-loop platforms, to support both brand awareness and sales growth.
• Defining and developing creative standards for eStore communication in line with Samsung’s overall brand identity, while continuously improving content development processes.
• Developing and executing multichannel digital strategies across paid media, social media, CRM and website content.
• Planning and coordinating the production of digital assets for both onsite communication and performance marketing campaigns.
• Contributing to e-commerce activation strategies, promotional mechanics, as well as the launch of new services and value propositions.
• Improving the online consumer journey and path to purchase, and developing new initiatives to enhance conversion and overall customer experience.
• Monitoring and reporting on performance, identifying optimization opportunities and continuously improving conversion, engagement and campaign effectiveness.
• Working closely on a daily basis with e-commerce, marketing, media, CRM and digital analytics teams, as well as external creative and web development agencies.

Skills and Qualifications

• At least 7 years of professional experience in Marketing, Digital Marketing or a related area.
• Strong understanding of the customer journey and the ability to plan content based on customer needs and behaviours.
• Proven ability to manage multiple projects and priorities simultaneously in a fast-paced environment.
• Proactive approach, strong ownership and a high sense of responsibility.
• Data-driven mindset and well-developed analytical skills.
• Very good command of English, at least upper-intermediate level (B2).

What we offer:

• Competitive base salary and an attractive bonus scheme linked to business performance.
• All necessary work equipment, including a laptop and mobile phone.
• A comprehensive benefits package, including private medical care, Multisport card, lunch card, life insurance, an additional day off for your birthday, and more.
• Flexible hybrid working model: 2 days working remotely and 3 days from the office.
• Access to the latest technologies and the opportunity to work with innovative products and solutions.
• A unique opportunity to contribute to the success of Samsung, one of the world’s leading technology brands, while working in a dynamic and international environment.

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Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives. Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at (https://news.samsung.com/global/).