Marketing Generalist

Zohorecruit; Polska; Hybrid; PLN 60,000 - 100,000; Full time

Job summary

Zohorecruit is seeking a sharp Marketing Generalist to support a founder or small team across the full range of marketing tasks. The role moves between content, campaigns, research, and coordination based on weekly needs.

You’ll fill gaps in early-stage marketing to prevent growth stalling and will collaborate with freelancers or agencies as needed. A remote-friendly environment with a fast-moving, learn-by-doing culture awaits.

Qualifications

• 2+ years of experience across marketing (content, campaigns, or growth).
• Strong written English and clear, engaging content.
• Comfortable switching between different task types day-to-day.
• Ability to work independently in a remote environment.

Responsibilities

• Content & Social Media — Draft, schedule, and publish content across social platforms.
• Campaigns & Growth — Support email campaigns, newsletters, and promotions.
• Marketing Operations — Track metrics and prepare basic reports, organize assets.
• Ad-Hoc & Special Projects — Support launches and experiments as priorities shift.

Skills

Content marketing

Campaigns

Growth

Remote work

English writing

Tools

Google Workspace

Buffer

Later

Canva

Figma

Notion

Trello

ClickUp

Slack

Job description

We're looking for a sharp, versatile Marketing Generalist to support a founder or small team across the full range of marketing work needed to grow the business, whether that's generating demand for a B2B product or building an audience for a B2C brand. This isn't a single-lane role, you'll move between content, campaigns, research, and coordination depending on what the business needs that week.

Your Impact

Early-stage marketing rarely fits into one job description. Your work fills the gaps, whatever the business needs that week, so growth doesn't stall waiting for the "right" specialist.

Core Responsibilities

Content & Social Media — 30%

Draft, schedule, and publish content across social platforms

Support basic content creation (posts, captions, graphics, short-form edits)

Maintain a content calendar and keep it on track

Campaigns & Growth — 30%

Support execution of email campaigns, newsletters, and promotions

Assist with basic paid ad setup and tracking, if applicable

Conduct research on competitors, trends, and audience insights

Marketing Operations — 25%

Track performance metrics and put together basic reports

Keep marketing assets, files, and documentation organized

Coordinate with freelancers, designers, or agencies as needed

Ad-Hoc & Special Projects — 15%

Support launches, events, or one-off marketing initiatives

Pick up new tasks as the founder's priorities shift

Research and test new channels or tactics as needed

Requirements

Must-Haves

2+ years of experience across marketing (content, campaigns, or growth)

Strong written English and an eye for clear, engaging content

Comfortable switching between different types of tasks day to day

Ability to work independently in a remote environment

Quick to pick up new tools and ways of working

Nice-to-Haves

Experience supporting a founder or small team directly

Background in a small or fast-moving company

Basic design skills (Canva, Figma, or similar)

Curiosity about AI tools and how they can speed up your work

Tools

Must-Haves

Google Workspace (Gmail, Calendar, Docs, Sheets)

One social media scheduling or content tool (Buffer, Later, Canva, or similar)

Nice-to-Haves

Notion, Trello, ClickUp, or similar project management tools

Slack

Familiarity with AI tools like ChatGPT or Claude