Marketing Executive

Grabasoft; Polska; On-site; PLN 60,000 - 90,000; Full time

Job summary

Zohorecruit is seeking a Marketing Executive for a remote role. You will organize campaigns, conduct market research, and craft copy for diverse channels to boost brand value and support exponential growth.

The role emphasizes creative marketing, data-driven analysis, and collaboration with management on budgets and performance metrics.

Qualifications

• Proven experience as a marketing executive or similar role.
• Strong market research, data analysis and statistics knowledge.
• Thorough knowledge of strategic marketing planning.
• Proficient in MS Office and CRM software.
• Familiar with social media and web analytics.
• Excellent communication and people skills.
• Strong organizational and time-management abilities.
• Creativity and commercial awareness.
• Bachelor's degree in marketing or related field.

Responsibilities

• Conceive and develop efficient marketing strategies.
• Organize campaigns, exhibitions and promotional events.
• Conduct market research and analysis on trends, brand awareness and competition.
• Initiate surveys to assess customer requirements.
• Write copy for brochures, press releases, website content.
• Maintain relationships with media vendors and publishers.
• Monitor progress of campaigns using metrics and submit reports.
• Collaborate with managers in preparing budgets and monitoring expenses.

Skills

Marketing strategy

Campaign management

Market research

Data analysis

CRM software

Web analytics

Communication

Time management

Education

B.Sc/BA in marketing or related field

Tools

MS Office

CRM

WebTrends

Job description

This is a remote position.

We’re looking for a talented Marketing Executive who can undertake marketing projects for the benefit of our company. The candidate must be capable of organize creative campaigns and promotional events that add to our company’s brand value. Ideally, the candidate must have passion for the “art” of marketing, have abundant ideas for building efficient strategies and must bring forth a strong arsenal of techniques/methods to promote our products, services and public image. The goal is to reach out to the market and cultivate the customer’s interest in our products and services in ways that strengthen our reputation and facilitate our exponential growth.

• Conceive and develop efficient and intuitive marketing strategies.
• Organize and oversee advertising/communication campaigns (social media, TV etc. ), exhibitions and promotional events.
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
• Initiate and control surveys to assess customer requirements and dedication.
• Write copy for diverse marketing distributions (brochures, press releases, website material etc. ).
• Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.
• Monitor progress of campaigns using various metrics and submit reports of performance.
• Collaborate with managers in preparing budgets and monitoring expenses.

Requirements

• Proven experience as a marketing executive or any other similar role.
• Good understanding of market research techniques, data analysis and statistics methods.
• Thorough knowledge of strategic planning principles and marketing practices.
• Proficient in MS Office and marketing software (e.g. CRM).
• Familiarity with social media and web analytics (e.g. WebTrends).
• Excellent communication and people skills.
• Strong organizational and time-management abilities.
• Creativity and commercial awareness.
• B.Sc/BA in marketing, business administration or any other relevant disciplines.