Lead QA Engineer — AI-Powered D2C Testing

Breitling; Warszawa; On-site; PLN 180,000 - 280,000; Full time

Benefits offered by this job

Medical Insurance

Home office option

Watch to wear / buy program

Referral program

Culture of feedback

Job summary

A luxury watch company is seeking a Lead QA Engineer in Warsaw, Poland. The role involves defining and improving QA processes for D2C platforms, implementing AI-driven QA strategies, and mentoring team members. The ideal candidate has over 10 years of QA experience, including management, and is fluent in English.

Qualifications

• 10+ years of experience in Quality Assurance, with at least 5 years in a Lead QA role.
• Strong expertise in functional, regression, integration, UAT, performance, and security testing.
• Fluency in English.

Responsibilities

• Lead the QA function across Direct-to-Consumer initiatives.
• Define and implement QA processes, strategies, and best practices.
• Mentor and guide QA team members.

Skills

Quality Assurance

Leadership

Analytical skills

Problem-solving

Communication

Education

Bachelor’s or Master’s Degree in Computer Science, IT, Engineering

Tools

JIRA

Selenium

Playwright

Cypress

Job description

We are a dedicated Squad on a mission to redefine Swiss watchmaking, rooted in our legacy since 1884. Driven by innovation and precision we create timepieces that combine modern-retro design with casual, approachable, and sustainable luxury — powered by passionate teams around the world. We’re now expanding our presence with a new Business Service Center in Warsaw, Poland,a key hub primarily for our growingDigital & Tech-squads.

We are offering a hybrid role, with visits to Warsaw office and on the basis of full-time job contract.

Join our vibrant team in Warsaw as a Lead QA Engineer and be a part of something extraordinary!

The Lead QA Engineer will define and lead the quality strategy for Breitling’s global e-commerce platforms and digital commerceecosystem.

This role is responsible for ensuring the reliability, scalability, and quality of customer-facing e-commerce journeys, including browsing, search, product discovery, product detail pages, cart, checkout, payments, order creation, customer accounts, transactional emails, returns, and integrations with surrounding systems such as CMS, PIM, CRM, ERP, payment providers, fraud prevention, and order management.

A key part of the role is to drive the evolution of QA through AI-enabled testing strategies. This includes intelligent test generation, AI-assisted regression testing, self-healing automation, predictive defect analysis, test prioritization, and quality analytics to improve release confidence and reduce manual testing effort.

Your contribution:

You will lead the end-to-end QA strategy for global e-commerce platforms, covering frontend, backend, integrations, checkout, payments, order flows, product data, content, customer accounts, and transactional communications.

You will define and implement an AI-driven QA roadmap for e-commerce, including intelligent test case generation, AI-assisted regression, self-healing automation, predictive defect detection, and risk-based test prioritization.

You will ensure robust test coverage for high-impact customer journeys such as homepage, navigation, search, PLP, PDP, cart, checkout, payment authorization, order confirmation, account creation, login, order history, returns, and transactional emails.

You will drive integration testing across key commerce systems, including CMS, PIM, DAM, CRM, ERP, payment providers, fraud prevention tools, order management, tax, shipping, analytics, and customer data flows.

You will evaluate, select, and implement AI-powered QA tools that improve test creation, test maintenance, regression execution, defect detection, and reporting.

You will define QA standards, quality gates, release-readiness criteria, defect management practices, and reporting frameworks for e-commerce releases.

You will collaborate closely with product managers, engineers, architects, DevOps, business stakeholders, and external partners to ensure test coverage is aligned with business priorities and technical risk.

You will own the defect lifecycle, including identification, logging, prioritization, root-cause analysis, retesting, trend analysis, and production leakage tracking.

You will use AI-supported analytics to identify high-risk areas, recurring defects, fragile journeys, test coverage gaps, and potential release risks.

You will support UAT planning and execution with business stakeholders, ensuring test scenarios are prioritized based on customer impact, revenue impact, operational risk, and release criticality.

You will monitor and report QA KPIs, including automation coverage, regression execution status, defect leakage, test stability, release readiness, failed tests, flaky tests, and production incidents.

You will mentor QA engineers and support the adoption of modern QA practices, automation engineering, AI-assisted testing, and risk-based testing.

You will continuously improve QA processes, tooling, and governance to increase speed, quality, and confidence across the e-commerce software delivery lifecycle.

Do you think there is even more to discover in this role? You're right — apply today and learn more!

You will fit well to our squad if:

You have 10+ years of professional experience in Quality Assurance, with at least 5 years in a Lead QA role.

You have a proven track record of leading QA efforts for Direct-to-Consumer (D2C) projects, including CRM systems, clienteling platforms, and e-commerce websites.

You have strong knowledge of QA methodologies, frameworks, and best practices, with hands-on experience in both manual and automated testing.

You have experience defining and implementing AI-driven testing strategies, including intelligent test generation, self-healing automation, and predictive quality analytics.

You have expertise in designing and implementing automation frameworks (e.g., Selenium, Cypress, Playwright) to optimize regression and integration testing.

You have demonstrated expertise in test management tools (e.g., JIRA, Zephyr, TestRail) and defect lifecycle management.

You have a solid understanding of Agile/Scrum processes and cross-functional collaboration in product development lifecycles.

You have a background in ensuring end-to-end quality of consumer journeys, covering web, CRM workflows, and omni-channel integrations.

You are experienced working in international projects and environments, ideally within the luxury and watches industry.

You are fluent in English.

At Breitling, we encourage everyone to bring true authenticity to work and contribute to our shared mission to redefine luxury. We prioritize the well-being of our employees by fostering an environment of diversity, equity and inclusion, where every voice is heard and valued.

We believe that happy, healthy employees are the key to success, which is why we offer competitive benefits, including:

• Home office (depending on position requirements)
• Medical Insurance
• Watch to wear / watch to buy program
• Referral program
• Culture of feedback

Our values:

• Entrepreneurship – We take ownership, act with agility, and dare to challenge the status quo.
• Performance – We strive for excellence and deliver with impact, precision, and passion.
• Innovation – We embrace creativity and continuously push boundaries to shape the future.
• Care – We look after our people, our clients, and our planet, with respect and responsibility.

Want to take on this mission and join our #Squad? Apply now!

We value diversity and are committed to fostering an inclusive environment that reflects the excellence and refinement that define our brand. We welcome applications from all backgrounds, regardless of race, gender, age, sexual orientation, disability, or any other protected characteristic.We invite candidates from all walks of life to share their applications to join our Squad, where inclusion is at the heart of our vision of elegance and prestige.

Please note that the use of protective equipment is required for certain roles to maintain the highest standards of safety and precision during operations in our workshops.