Growth Leader — Demand Gen & Marketing (Remote Europe)

Cello; Warszawa; Remote; PLN 346.320 - 519.480; Vollzeit

Zusammenfassung

Cello is a Europe-based, remote-first company seeking a marketing leader to own demand generation, content, and influencer programs. You will shape campaigns for product launches, scale a content engine, and partner with leadership to drive growth. The role emphasizes LLM-driven workflows, strong English copy, and autonomous execution.

You’ll collaborate with Stefan (CEO) and Philipp (CoS) and work with Andrea (content/SEO) and Julia (partnerships) to build a scalable marketing flywheel.

Qualifikationen

• 5–7 years in a high-growth B2B software environment with ownership of a growth, demand-gen, or content function.
• LLM-first mindset; proficient with Claude, Co‑work, skills and plugins.
• Proven track record generating pipeline from demand-gen and content programs.
• Excellent English copywriting.
• Strong design sense and ability to manage multiple workstreams autonomously.

Aufgaben

• Own and run integrated demand-gen campaigns for key moments (launches, events, funding announcements).
• Lead and own the flagship GTM initiatives and build content collaborations with B2B SaaS practitioners.
• Produce sales collateral and content that supports sales enablement and conversions.
• Operationalise micro-influencer programs and track influencer-driven pipeline.

Kenntnisse

Demand generation

Content marketing

B2B software marketing

English copywriting

Marketing analytics

LLM tooling

Autonomous working

Design sense

Tools

Framer

Webflow

Marketing automation

Claude

Jobbeschreibung

Cello is a Europe-based, remote-first company seeking a marketing leader to own demand generation, content, and influencer programs. You will shape campaigns for product launches, scale a content engine, and partner with leadership to drive growth. The role emphasizes LLM-driven workflows, strong English copy, and autonomous execution.

You’ll collaborate with Stefan (CEO) and Philipp (CoS) and work with Andrea (content/SEO) and Julia (partnerships) to build a scalable marketing flywheel.