Global Paid Media Specialist | Flexible Hours & Perks

ALK-Abello; Kraków; On-site; PLN 120,000 - 180,000; Full time

Job summary

A leading global allergy company in Kraków seeks a Performance Marketing Specialist to execute and optimize digital media campaigns across Meta, LinkedIn, and Google. The role demands strong analytical skills and experience with performance marketing. The ideal candidate thrives in a collaborative environment, contributing to measurable marketing outcomes while enjoying a range of employee benefits in a supportive workplace.

Benefits

Private medical care

Life insurance

Company bikes

Flexible working hours

Holiday donations

Qualifications

• Proven experience in performance marketing or paid media roles.
• Strong analytical skills and experience with marketing analytics tools.
• Experience in healthcare, pharma, or regulated industries is a plus.

Responsibilities

• Execute paid media campaigns across Meta, LinkedIn, and Google Ads platforms.
• Optimize campaigns in real-time to ensure performance goals are met.
• Track pacing, budget spend, and campaign KPIs while identifying risks.

Skills

Performance marketing

Meta Ads Manager

LinkedIn Ads Manager

Analytical skills

A/B testing

Data-driven mindset

Communication skills

Tools

Google Ads

Marketing analytics tools

Job description

A leading global allergy company in Kraków seeks a Performance Marketing Specialist to execute and optimize digital media campaigns across Meta, LinkedIn, and Google. The role demands strong analytical skills and experience with performance marketing. The ideal candidate thrives in a collaborative environment, contributing to measurable marketing outcomes while enjoying a range of employee benefits in a supportive workplace.