Global B2B PR Lead for Tech & Growth

SOFTSWISS; Warszawa; On-site; PLN 180,000 - 260,000; Full time

Benefits offered by this job

Private health insurance

Sports benefits

Comprehensive Mental Health Program

Free English lessons (online)

Local language courses

Paid time off

Maternity leave support

Referral program rewards

Upskilling, internal workshops, and...

Job summary

SOFTSWISS is seeking a Senior PR Manager to lead our global PR and communications agenda across products, markets, and strategic priorities. You will translate complex B2B and technical topics into compelling stories for international audiences.

You will shape strategic communications to strengthen brand credibility in international B2B markets and drive business growth through effective media engagement and executive visibility.

Qualifications

• 5+ years in Public Relations or Marketing Communications.
• Experience in iGaming, B2B SaaS, fintech, crypto, or tech industries.
• Excellent written and spoken English; Russian at B2 level or higher.
• Proven media relations and international outreach.

Responsibilities

• Plan and execute PR activities for products, markets, campaigns.
• Create press releases, articles, interviews, pitches, talking points.
• Develop messaging and media angles for B2B/technical audiences.
• Build relationships with international journalists and outlets.
• Coordinate launches, events, and executive visibility.
• Collaborate with Brand Marketing, SEO, Digital Marketing, Analytics.
• Monitor performance and provide actionable recommendations.

Skills

Excellent writing

English proficiency

Russian language

PR strategy

Media relations

Stakeholder management

Cross-functional collaboration

Tools

Media monitoring

AI tools

Job description

SOFTSWISS is seeking a Senior PR Manager to lead our global PR and communications agenda across products, markets, and strategic priorities. You will translate complex B2B and technical topics into compelling stories for international audiences.

You will shape strategic communications to strengthen brand credibility in international B2B markets and drive business growth through effective media engagement and executive visibility.