Facebook Media Buyer — Betting/iGaming (Remote)

Igbaffiliate; Warszawa; Hybrid; PLN 134,000 - 290,000; Full time

Benefits offered by this job

Paid vacations

Health insurance

Training & conferences

Yoga classes

English courses

Team events

Job summary

Igbaffiliate is seeking a Media Buyer to plan and optimize advertising campaigns on Facebook and Instagram to attract new players across markets. The role requires hands-on experience with ad budgets, tracking systems, and a data-driven approach to KPI optimization.

The candidate will work in a fast-growing, multicultural team across remote and on-site offices, with strong emphasis on testing, analytics, and strategic media planning.

Qualifications

• 2+ years of proven Facebook experience in gambling.
• Ability to manage large ad budgets.
• Experience with antidetect and tracking systems.
• Knowledge of Facebook/Instagram placements and bidding.
• Proficiency in A/B testing and analytics.
• Strong English (B1+) and data-driven mindset.

Responsibilities

• Create, set up and optimize campaigns on Facebook/Instagram to attract players.
• Analyze campaigns and improve results to meet KPIs.
• Regularly run A/B tests and develop new traffic strategies.
• Set briefs for promotional materials and budget planning.
• Collaborate on media strategies and KPI funnel.
• Monitor traffic KPIs and report on performance and profit.

Skills

Facebook ads

Gambling industry

Budget management

Campaign optimization

A/B testing

Analytics

Antidetect/tracking tools

Market experience (CIS/Latam)

English (B1+)

Tools

Adspect

Palladium

Im Klo

HideClick

Keitaro

Android/iOS apps

PWA apps

Job description

Igbaffiliate is seeking a Media Buyer to plan and optimize advertising campaigns on Facebook and Instagram to attract new players across markets. The role requires hands-on experience with ad budgets, tracking systems, and a data-driven approach to KPI optimization.

The candidate will work in a fast-growing, multicultural team across remote and on-site offices, with strong emphasis on testing, analytics, and strategic media planning.