EMEA Marketing Director, Accessories & Peripherals

ASBIS

Województwo mazowieckie

On-site

PLN 524,000 - 786,000

Full time

9 days ago

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Benefits offered by this job

International career opportunities
Competitive salary package
Training and certification programs
Company product discounts

Job summary

ASBIS is seeking a Marketing Director to lead go-to-market and trade marketing for the Accessories & Peripherals Business Unit across the EMEA region. You will drive regional strategy, manage MDF, and collaborate with sales, vendors, and agencies to execute plans across retailers, resellers, e-tailers and marketplaces.

The role emphasizes sell-out growth, brand visibility, and measurable ROMI, with close collaboration to regional and country teams.

Qualifications

  • Marketing leadership experience in IT, consumer electronics, accessories or related distribution.
  • Experience in distributor/vendor environments with MDF/co-op budgets and vendor reconciliation.
  • Proven track in trade/channel marketing and go-to-market execution.

Responsibilities

  • Develop go-to-market and brand plans for the Accessories & Peripherals brand groups across EMEA.
  • Own the MDF budget, including planning, approvals, committed vs actual spend tracking and vendor reconciliation.
  • Secure and maximize vendor co-marketing funds and ensure effective use of marketing investment.
  • Plan and execute trade and channel marketing across retailers, resellers, e-tailers and marketplaces.
  • Drive sell-out through promotions, listings, digital activities, content and point-of-sale initiatives.
  • Manage product launches and marketing campaigns end-to-end in collaboration with BDMs, vendors, agencies and regional teams.
  • Own brand and marketplace content quality, including PIM, product listings, A+ content and imagery.
  • Measure campaign performance, sell-out uplift, reach, conversion and ROI/MROMI spend.
  • Optimize marketing activities and budget allocation based on performance and priorities.
  • Manage marketing suppliers and agencies, budgets, contracts and documentation.

Skills

Marketing management
Trade marketing
Channel marketing
Budget management
Data-driven decisions
Digital marketing
Market analysis
Multi-market launches
International teamwork
Analytical mindset

Tools

PIM
A+ content tools
Amazon marketplace

Job description

ASBIS is seeking a Marketing Director to lead go-to-market and trade marketing for the Accessories & Peripherals Business Unit across the EMEA region. You will drive regional strategy, manage MDF, and collaborate with sales, vendors, and agencies to execute plans across retailers, resellers, e-tailers and marketplaces.

The role emphasizes sell-out growth, brand visibility, and measurable ROMI, with close collaboration to regional and country teams.

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