Email Marketing Specialist

My Amazon Guy; Poland; On-site; PLN 50,000 - 70,000; Full time

Benefits offered by this job

Competitive salary base

Permanent WFH setup

Opportunities for professional development

Job summary

A leading marketing agency is looking for a data-driven Email Marketing Specialist to grow revenue through email and SMS channels. This role focuses on building lifecycle campaigns, optimizing performance, and improving customer retention. Applicants should have a minimum of 1 year of experience with email/SMS platforms like Klaviyo and Postscript. The position offers competitive salary, permanent work-from-home setup, and opportunities for professional growth. Work schedule is in EST, Monday to Friday.

Qualifications

• 1+ year of hands-on experience with email/SMS platforms.
• Proven ability to build and optimize lifecycle flows.
• Strong knowledge of segmentation, A/B testing, and personalization strategies.
• Ability to manage multiple brands and campaigns.

Responsibilities

• Execute email and SMS strategies that drive engagement.
• Analyze post-send performance and optimize future campaigns.
• Maintain and optimize campaign calendars.
• Collaborate with teams to ensure alignment with business goals.

Skills

Email/SMS platforms

Lifecycle campaign optimization

Segmentation strategies

Copywriting

Analytical skills

Tools

Klaviyo

Postscript

Justuno

OptiMonk

Privy

Job description

We’re looking for a data-driven Email Marketing Specialist to help grow revenue through email and SMS channels (Klaviyo and Postscript). This role is ideal for someone who enjoys building lifecycle campaigns, optimizing performance, and driving customer retention across multiple DTC brands.

Key Responsibilities

• Execute email and SMS marketing strategies that drive engagement, retention, and revenue.
  
• Manage segmentation, campaign builds, and automated flows throughout the customer lifecycle.
  
• Analyze post-send performance (open rates, CTRs, revenue per recipient, deliverability) and apply insights to improve future campaigns.
  
• Maintain and optimize campaign calendars to ensure timely and consistent communication across brands.
  
• Personalize messaging using customer data and behavior to improve conversions and retention.
  
• Collaborate with Brand, Creative, and Tech teams to ensure campaigns align with overall business goals.
  

Requirements

• 1+ year of hands-on experience with email/SMS platforms (Klaviyo & Postscript preferred).
  
• Proven ability to build and optimize lifecycle flows and campaigns that drive retention and revenue.
  
• Strong knowledge of segmentation, A/B testing, and personalization strategies.
  
• Copywriting and visual direction skills for high-performing email/SMS creatives.
  
• Familiarity with popup and list-building tools (e.g., Justuno, OptiMonk, Privy).
  
• Analytical mindset with experience in campaign reporting and optimization.
  
• Ability to manage multiple brands and campaigns simultaneously.
  
• Highly organized with strong attention to detail and clear, proactive communication.
  
• A dual-monitor setup is required (at least 8GB of RAM)
  
• Must have at least 25 MBPS internet speed
  
• 40 hours a week, 8 hours a day
  
• Competitive salary base
  
• Permanent WFH setup
  
• Work schedule is in EST (Monday-Friday only)
  
• Opportunities for professional development and career advancement