Digital Marketing Specialist

El Camino Health; Warszawa; Hybrid; PLN 177,000 - 256,000; Full time

Job summary

Logitech in Warsaw is seeking a Digital Marketing Specialist to boost our Etail and Omnichannel performance across Polish and Baltic markets. You will optimize product content, run campaigns, and drive sell-out with partners, reporting to the Country Manager and collaborating with the local marketing team.

The role requires 3+ years in digital marketing, strong analytics, and experience with cross-functional teams. The company supports a hybrid model with some in-office days.

Qualifications

• 3+ years of experience in digital marketing, e-commerce, retail media, or online merchandising.
• Experience working with e-commerce or omnichannel retail partners.
• Strong analytical skills, including experience with Excel and digital performance reporting tools.
• Experience managing digital campaigns and measuring ROI.
• Ability to collaborate effectively with cross-functional and regional stakeholders.
• Fluent English and Polish; additional local language skills are a plus.

Responsibilities

• Ensure best in class fundamentals.
• Assist Category Managers and Sales Team with monthly NPIs to the Polish & Baltic markets and ensure best in class execution on key Etail/Omnis partners.
• Conduct content audits for Strategically Important Products and develop optimization plans with partners.
• Deploy visibility of promotional activities defined by Account Managers and Category Leads.
• Drive consumer satisfaction and manage Ratings & Reviews programs on key products.
• Lead action planning & support business analysis.
• Translate the Digital EMEA Channel Strategy into local quarterly action plans by customer.
• Collaborate with Country Manager, Category Managers & Key Account Managers to set growth targets for the Digital Channel.
• Track progress and ensure targets are met.
• Lead online marketing deployment following strategy with a focus on Strategic Important Products.
• Assist sales teams with analysis of business data.
• Support Digital Marketing & Media execution and ROI learnings.

Skills

Digital marketing

E-commerce

Analytical skills

Campaign management

Cross-functional collaboration

EN/PL language

Tools

Excel

Analytics tools

Job description

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way.

Location: Warsaw
Working Model: Hybrid (2-3 days a week in the office)

The Team and the Role

The Digital Marketing Specialist is responsible for delivering best in class consumer experience with our Etail and Omnichannel partners for all Logitech categories. This includes getting visibility, optimizing product content, running campaigns focussed on the sell out in value. This role will report to the Country Manager and will be part of the local marketing team.

Your Contribution

Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. These are the behaviors you’ll need for success at Logitech.

In this role you will:

• Ensure best in class fundamentals
• Assist Category Managers and Sales Team with monthly NPIs (new product launches) to the Polish & Baltic (Lithuania, Latvia and Estonia) markets and ensure best in class execution on key Etail/Omnis partners.
• Conduct comprehensive content audit for the Strategically Important Products of all categories and develop & execute optimization plans in collaboration with our partners.
• Deploy visibility of the promotional activities defined by the Account Managers and Category Leads.
• Drive consumer satisfaction and drive Ratings & Review programs on key products and partners.
• Lead action planning & support business analysis
• Translate the Digital EMEA Channel Strategy into local quarterly action plans, by customer.
• Collaborate with Country Manager, Category Managers & Key Account Managers to set growth targets for the Digital Channel, by customer.
• Track progress and ensure targets are met.
• Lead the online marketing deployment following the strategy defined by the Categories Leads with a focus in the Strategic Important Products.
• Pro-actively assist the sales teams with analysis of the business data.
• Support the sales teams to maximize online business opportunities.
• Support Digital Marketing & Media execution
• Lead the online marketing/media programs, leveraging best practice guidance from EMEA team.
• Track ROI, capture and share learnings.
• Become the expert for "Retailer Digital Media (RDM)", i.e. all media that is executed ON an Etail partner, and all media that we leverage to drive traffic TO an Etail partner.
• Understand local landscape and integrate RDM plans into eTailer action plans.
• Assist the creation of demand generation strategies & programs closely linked to ROI in areas such as Product Display Pages (PDP), Landing Pages, Content Pieces, Search Engine or Social Media activation that drives consumers to our Etail and Omni-channel partners.
• Drive eTail acceleration
• Work with the Country Manager and EU Digital Channel team to select 1-2 eTail/Omni partner to pioneer a new Acceleration program and build a close partnership.
• Work with EE team to define new engagement model for selected acceleration partners and lead a strategic kick-off workshop, action planning & execution of acceleration plan.
• Develop innovative plans that help us increase traffic to product pages, increase conversion rates and average basket size to ultimately increase sell-out.
• Create, share & grow best practice scenarios with internal stakeholders at the local and regional level.

Key Qualifications

• 3+ years of experience in digital marketing, e-commerce, retail media, or online merchandising
• Experience working with e-commerce or omnichannel retail partners
• Strong analytical skills, including experience with Excel and digital performance reporting tools
• Experience managing digital campaigns and measuring ROI
• Ability to collaborate effectively with cross-functional and regional stakeholders
• Fluent English and Polish; additional local language skills are a plus

Salary & Benefits

This position offers a target annual compensation (OTE) of PLN 176,500 - PLN 255,675, consisting of base salary and variable incentive compensation. Actual compensation will depend on factors including location, experience, skills, and business needs.

Additional benefits are provided in accordance with local market practices and applicable country policies.

Culture & Values

Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location. All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at [phone] for assistance and we will get back to you as soon as possible. As a company, we're just the right size for every person to take initiative and make things happen. We're big enough in our portfolio for those actions to have a global impact. That's a pretty sweet spot to be in and we strive to keep it that way. At Logitech, our values are not words posted on a wall. They are a core part of who we are. They are lived and recognized in our actions every day. Learn about our values. We design award-winning products that drive superior performance when gaming and superior productivity when working. We enable creativity when pursuing passions, and enhance connectivity so everyone is seen, heard and can contribute in their own unique way. Learn more about our brands and products. We extend human potential in work and play, in a way that is good for people and the planet. Take a look at where we play. We have offices in over 30+ countries and our products are sold in over 100 countries worldwide. We're truly global and want you to be too. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Learn more about our benefits. At Logitech, we live our values and expect you to show the same to become one of us. Be who you are, come prepared, and we'll try to make it enjoyable in the process. Generally, the process is simple, and as quick as possible. Check out our general approach.

Employment Equity

All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

Accommodation

If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at [phone] for assistance and we will get back to you as soon as possible.