Creative Marketing Manager

RISK; Polska; On-site; PLN 120,000 - 180,000; Full time

Benefits offered by this job

Children Allowance

Mental Health Support

Sport Activities

Language Courses

Automotive Services

Veterinary Services

Home Office Setup Assistance

Dental Services

Books and Stationery

Training Compensation

Massage

Job summary

RISK is seeking a Creative Marketing Manager to lead development of creative concepts and performance-driven marketing strategies in an international iGaming environment. You will craft briefs for designers, analyze campaign data, and collaborate with media buyers to push ROAS and LTV upward.

The role emphasizes a performance mindset, research-driven decision making, and fluency with AI tools to accelerate ideation and production while scaling successful campaigns across markets.

Qualifications

• Experience creating creatives for digital advertising across Meta, TikTok, In-App, YouTube or similar performance channels.
• Strong ability to analyze campaign results and key metrics.
• Experience with AI tools for idea generation, automation and content creation.

Responsibilities

• Create fresh concepts for video, static and playable creatives.
• Write sharp briefs for designers and production teams to speed asset delivery.
• Track CTR, CPI, CPA, ROAS and decide scaling/tweaking/kill decisions based on data.
• Monitor competitors and trends and translate findings into work.
• Own improvements to CPA, conversion, ROAS and LTV through a systematic approach to creatives.
• Scale successful ideas to new GEOs and directions and keep refining the creative system.
• Find new tools and best practices and bring them into the process.

Skills

Performance mindset

Research skills

Video know-how

Data-driven thinking

Trend radar

AI fluency

Campaign optimization

Tools

AI tools

Job description

Who We Are:

An international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets. With 1000+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.

We are looking for a Creative Marketing Manager to join our team.

What you will do:

Create

• Come up with fresh concepts for video, static, and playable creatives
• Write sharp briefs for designers and the production team, so ideas turn into assets fast

Analyze

• Track CTR, CPI, CPA, and ROAS, and decide what to scale, tweak, or kill based on data
• Keep an eye on competitors and trends, and bring the best of what you find into our work
• Spot the creative patterns and winning approaches that perform again and again

Grow

• Work side by side with media buyers and designers to push results forward
• Own the improvement of CPA, conversion, ROAS, and LTV through a systematic approach to creatives
• Keep building and improving our creative system, and scale what works to new GEOs and directions
• Find new tools and best practices, and bring them into the process

What We Are Looking For

• Performance mindset: experience creating creatives for digital advertising on Meta, TikTok, In-App, YouTube, or other performance channels, with a focus on CR, CPA, and ROAS
• Research skills: experience running creative and competitor research
• Video know-how: you create and adapt videos in different formats, including UGC content, and you use AI tools to do it faster and better (required)
• Data-driven thinking: you analyze campaign results, understand the key metrics, and make decisions based on numbers, not gut feeling
• Trend radar: deep understanding of digital trends and a readiness to test new tools and approaches
• AI fluency: hands-on experience with AI tools for idea generation, task automation, and content creation

Our Benefit Cafeteria is Packed with Goodies:

• Children Allowance
• Mental Health Support
• Sport Activities
• Language Courses
• Automotive Services
• Veterinary Services
• Home Office Setup Assistance
• Dental Services
• Books and Stationery
• Training Compensation
• And yes, even Massage!

Ready to Take the Leap?

Join a team where every day is an opportunity to take a RISK and come out on top. Follow us on LinkedIn and Instagram, and let us be your hub for turning ambitious ideas and extraordinary solutions into reality.

At RISK, we believe that our people are the driving force behind our success. Together, we can achieve great things and push the boundaries of what's possible in the iGaming industry.