Commercial Transformation Director - Sales, Analytics & AI

Sanoma Media; Województwo mazowieckie; Presencial; PLN 120.000 - 180.000; Jornada completa

Descripción de la vacante

Sanoma Learning is seeking a Sales Efficiency & Commercial Transformation Director to lead analytics, performance management, sales planning and transformation initiatives across the Sales, Customer Service and Marketing divisions. You will translate data into practical actions to improve sales productivity and customer value, streamline processes and accelerate priorities.

The role reports to the CCO and requires strong experience in analytics, CRM, automation, and cross-functional leadership

Responsabilidades

• Creating and developing a consistent commercial performance management model.
• Defining key performance indicators and developing management dashboards.
• Analysing sales, marketing and operational data and translating insights into business recommendations and actions.
• Improving sales productivity, strengthening sales pipeline discipline and enhancing forecasting quality.
• Developing standards for customer segmentation, targeting, customer activation and key account planning.
• Lead the implementation of AI tools and automation across sales and marketing to improve team productivity, customer engagement and commercial performance.
• Mapping, designing and optimising end-to-end processes across Sales, Marketing and Customer Service.
• Identifying barriers, inconsistencies, duplicated activities and opportunities for process simplification.
• Leading initiatives related to automation, data quality, CRM, reporting and marketing automation.
• Supporting offer development, cross-selling, bundling and collaboration across business areas.
• Establishing effective ways of working, process ownership standards and decision-making frameworks within the commercial area.
• Designing simpler, faster and measurable processes from the perspective of customers and internal users.
• Coordinating cross-functional transformation projects and monitoring the business impact and adoption of implemented changes.
• Preparing analyses, recommendations, presentations and decision-making materials for management and executive forums.

Descripción del empleo

Sanoma Learning is seeking a Sales Efficiency & Commercial Transformation Director to lead analytics, performance management, sales planning and transformation initiatives across the Sales, Customer Service and Marketing divisions. You will translate data into practical actions to improve sales productivity and customer value, streamline processes and accelerate priorities.

The role reports to the CCO and requires strong experience in analytics, CRM, automation, and cross-functional leadership