Territory Sales Manager - Faisalabad

FrieslandCampina; Punjab; On-site; PKR 1,200,000 - 2,400,000; Full time

Job summary

FrieslandCampina's Ice Cream Division (Omore) in Faisalabad invites a Territory Sales Manager to lead field distribution, drive volume, visibility and asset management across 10 route teams and 02 supervisors. The role focuses on cold chain distribution operations and liaising with distributors to ensure market coverage.

You will coordinate training for Order Bookers and Salesmen, monitor KPIs, and manage multi-channel trade activities while upholding food safety and environmental health

Responsibilities

• Achievement of Territory's volume/value targets while maintaining the portfolio's availability & visibility plans.
• Create an on-field impact through driving distribution KPIs such as outlet productivity, call productivity and drop size.
• Estimate outlets' potential for placement of company assets.
• Responsible for proper induction, tracking and recovery of the assets at all the trade channels.
• Responsible to ensure proper maintenance, placement, display and proper usage of freezers in the market.
• Responsible for Freezer & SPD Agreement with retailers as per duly approved format.
• Manage and train Order Bookers and Salesmen assigned in the territory.
• Monitor and report key business indicators (KPIs) such as daily sales, stocks, outlets' range etc.
• Handling of different distribution channels like trade, key-accounts, ICAs, Mobile hawking through SPDs and OOH.
• Track and report movements of other products in the category. Monitor competitor's activity and report to superiors.
• Conduct retail audit and update outlet data regularly.
• To lead field territory sales operations team in order to achieve yearly sales targets by delivering on distribution KPIs.
• Cold chain management with the coordination of technical staff.
• Manage distributors fix and market claims and system processes.
• Develop and strengthen relationships with existing and potential dealers/retailers/Distributors.
• Fulfilment of the requirement related to environmental safety, food safety and occupational health & safety is also the primary responsibility of the position.

Job description

Provides executional territory management to drive assigned sales & distribution team. This position is responsible for volume delivery, range availability, brand visibility, assets' management & sales operations. Reporting directly to the ASM, the TSM plays a vital role in achieving territory targets by managing assigned trade channels. Scope also includes specialized mobile & OOH channels handling, efficient route mapping & product portfolio management.

• Achievement of Territory's volume/value targets while maintaining the portfolio's availability & visibility plans.
• Create an on-field impact through driving distribution KPIs such as outlet productivity, call productivity and drop size.
• Estimate outlets' potential for placement of company assets.
• Responsible for proper induction, tracking and recovery of the assets at all the trade channels.
• Responsible to ensure proper maintenance, placement, display and proper usage of freezers in the market.
• Responsible for Freezer & SPD Agreement with retailers as per duly approved format.
• Manage and train Order Bookers and Salesmen assigned in the territory.
• Monitor and report key business indicators (KPIs) such as daily sales, stocks, outlets' range etc.
• Handling of different distribution channels like trade, key-accounts, ICAs, Mobile hawking through SPDs and OOH.
• Track and report movements of other products in the category. Monitor competitor's activity and report to superiors.
• Conduct retail audit and update outlet data regularly.
• To lead field territory sales operations team in order to achieve yearly sales targets by delivering on distribution KPIs.
• Cold chain management with the coordination of technical staff.
• Manage distributors fix and market claims and system processes.
• Develop and strengthen relationships with existing and potential dealers/retailers/Distributors.
• Fulfilment of the requirement related to environmental safety, food safety and occupational health & safety is also the primary responsibility of the position.

The position is in Ice Cream Division (Omore) of FCEPL & is based out of Faisalabad metro town, which is the provincial capital of Punjab and is a highly competitive & complex market. The incumbent serves his assigned territory with direct management of distribution's 10 route teams & 02 supervisors. The cold chain distribution operations and liaising with distributor is his direct responsibility.