Telemarketing Staff (BS-16)

Lahore Integrated Media; Lahore; On-site; PKR 446,000 - 781,000; Full time

Job summary

Lahore Integrated Media invites applications for Telemarketing Staff to engage clients, generate leads, and support advertising campaigns. You will handle inbound and outbound calls, emails, and messages, ensuring accurate information and professional communication.

You will use CRM systems to track leads, follow up with prospects, schedule appointments, and provide product details. The role emphasizes data privacy compliance, documentation of interactions, and contributing to revenue through

Responsibilities

• Conduct professional inbound and outbound telemarketing calls to generate leads and qualify prospects for advertising services
• Process and respond to client campaign inquiries and service-related questions using CRM systems
• Maintain accurate call logs and interaction records in the agency's customer relationship management platform
• Support sales team by providing technical information about advertising services and campaign offerings
• Follow up on leads and prospects to convert inquiries into qualified sales opportunities
• Adhere to agency service standards, data privacy regulations, and professional communication protocols

Skills

Telemarketing

CRM usage

Lead qualification

Tools

CRM systems

Job description

The Telemarketing Staff at Lahore Integrated Media & Advertising Agency serves as the primary frontline channel for client engagement, lead generation, and campaign inquiries. This role supports the agency's marketing operations by managing customer communications, qualifying leads, and facilitating sales opportunities. Staff are responsible for maintaining professional interactions with clients, ensuring accurate information dissemination, and contributing to the agency's revenue generation through effective sales support and account management.

Daily workflows involve answering inbound and outbound calls, emails, and messages related to advertising services. Telemarketing Staff utilize CRM systems to track leads, update account information, and follow up on prospects. They process campaign inquiries, schedule appointments, and provide technical support to clients regarding service offerings. The role includes maintaining call logs, documenting interactions, and ensuring compliance with agency service standards and data privacy regulations.

Candidates undergo a 100-MCQ written screening examination covering communication principles, marketing technology tools, and sales process fundamentals. Merit shortlisting is based on written scores and document verification of educational qualifications and work experience. Shortlisted candidates are invited for Departmental Selection Committee interviews where they demonstrate knowledge of agency operations, client handling protocols, and professional ethics. The selection process emphasizes practical communication skills, analytical thinking, and adherence to industry standards.

Key duties and responsibilities:

• Conduct professional inbound and outbound telemarketing calls to generate leads and qualify prospects for advertising services
• Process and respond to client campaign inquiries and service-related questions using CRM systems
• Maintain accurate call logs and interaction records in the agency's customer relationship management platform
• Support sales team by providing technical information about advertising services and campaign offerings
• Follow up on leads and prospects to convert inquiries into qualified sales opportunities
• Adhere to agency service standards, data privacy regulations, and professional communication protocols