SEO Specialist

Aqsa Shahzad; Lahore; On-site; PKR 1,200,000 - 2,100,000; Full time

Job summary

Aqsa Shahzad is looking for an SEO specialist to own Shopify SEO across multiple US stores and the studio’s site, focusing on collections, faceted navigation, and migrations that preserve rankings. You will perform technical audits (crawl/index/canonical/structured data), implement fixes, craft content briefs, and coordinate with engineers and writers to translate insights into actionable tickets.

Nice to have: Python or Sheets automation, AI search signals, and experience with Rank Math or

Qualifications

• Two or more years of hands-on SEO (Ecommerce preferred).
• Technical depth in crawlers, log files, robots, sitemaps, JS rendering.
• Shopify specifics on collections, variants, performance, and redirect maps.
• Clear writing; briefs that a writer/engineer can act on without a meeting.
• Strong measurement discipline: Search Console, GA4, rank tracking.

Responsibilities

• Technical audits and fixes: crawl, index, canonical, structured data, Core Web Vitals.
• Migrations that keep rankings: URL mapping, redirect testing, launch-day monitoring.
• Keyword research and content briefs: mapping to collections, products, guides; include intent and internal links.
• Internal linking and architecture: collections, hub-and-spoke content, breadcrumbs, navigation.
• Structured data: Product, Organization, FAQ, Article, JobPosting schema.
• Reporting from the source: monthly Search Console and GA4 reports with next month’s plan attached.

Skills

Hands-on SEO

Technical depth

Shopify SEO

Writing and briefing

Measurement discipline

Tools

Screaming Frog

GA4

Search Console

Job description

You own organic search for client stores and for the studio’s own site: technical audits, migrations that keep rankings, content briefs that answer real queries, structured data and internal linking. Results are measured in Search Console, not in reports about reports.

Shopify SEO is a specific discipline — collection and product architecture, faceted navigation, duplicate variants, theme-level performance, migrations with redirect maps — and this role owns it across several US stores plus the studio’s own site, which ranks for competitive agency terms and is part of how the studio wins work.

You will work alongside the GEO specialist (AI search) and the engineers who implement your recommendations; you are expected to read a theme well enough to know what is feasible and to write briefs a writer can execute without you.

What you will do: Technical audits and fixes — Crawl, index, canonical, structured data, Core Web Vitals; findings written as tickets the engineers can act on. Migrations that keep rankings — URL mapping, redirect testing, launch-day monitoring on every replatform the studio ships. Keyword research and content briefs — Query mapping to collections, products and guides; briefs with intent, structure, entities and internal links. Internal linking and architecture — Collection hierarchies, hub-and-spoke content, breadcrumbs and navigation that concentrate authority where it sells. Structured data — Product, Organization, FAQ, Article and JobPosting schema that validates and earns rich results. Reporting from the source — Search Console and GA4, monthly, in writing, with the next month’s plan attached.

What you bring: Two or more years of hands-on SEO — Ecommerce preferred; you can show rankings you moved and explain what did it. Technical depth — Crawlers (Screaming Frog or similar), log files, robots and sitemaps, canonicalisation, JavaScript rendering issues. Shopify specifics — Or a demonstrable ability to learn them in a month: collections, tags, variants, theme performance, app bloat. Writing and briefing — You write clearly enough that a writer or an engineer can act without a meeting. Measurement discipline — Search Console, GA4, rank tracking; you know the difference between a ranking and a result.

Nice to have: Python or Sheets automation, digital PR or link acquisition experience, Rank Math or Yoast at scale, an understanding of AI search citations.