SEO & SEM Growth Architect

Quaid Ventures; Punjab; On-site; PKR 1,200,000 - 2,000,000; Full time

Job summary

Quaid Ventures seeks an SEO/SEM expert to manage all search engine optimization and marketing activities. You will lead content strategy, link building and keyword planning to improve rankings, and manage SEM campaigns across major networks to maximize ROI.

Responsibilities include testing, analytics tracking, budget management, and collaboration with development and editorial teams to implement SEO best practices across new code and content.

Qualifications

• Experience managing SEM campaigns across Google, Yahoo, and Bing.
• Strong reporting and communication abilities.
• Proficient with analytics tools and A/B testing.

Responsibilities

• Execute tests and analyze data to maximize paid search ROI.
• Track and report website analytics and PPC campaigns.
• Manage campaign budgets and monthly costs.
• Optimize ad copy and landing pages for SEM.
• Perform keyword discovery and optimization.
• Research SEO recommendations and competitor ads.
• Develop link-building strategies.
• Collaborate with development to apply SEO best practices.
• Coordinate with editorial/marketing to drive SEO in content.
• Suggest changes to site architecture and linking for SEO.

Skills

PPC management

SEO knowledge

Analytics reporting

A/B testing

Communication skills

Tools

Google Analytics

NetInsight

Omniture

WebTrends

Click Equations

Marin

Kenshoo

Search Ignite

Job description

Quaid Ventures seeks an SEO/SEM expert to manage all search engine optimization and marketing activities. You will lead content strategy, link building and keyword planning to improve rankings, and manage SEM campaigns across major networks to maximize ROI.

Responsibilities include testing, analytics tracking, budget management, and collaboration with development and editorial teams to implement SEO best practices across new code and content.