SEO Executive / SEO Expert

SeeBiz PVT LTD.; Lahore; On-site; PKR 700,000 - 1,500,000; Full time

Job summary

SeeBiz PVT LTD. is seeking an SEO professional with strong knowledge of content SEO, technical SEO, SXO, semantic SEO, and AI search optimization to boost organic visibility and growth.

You will collaborate with content writers, developers, and marketing teams to implement SEO recommendations, conduct audits, monitor performance, and drive improvements across on-page and off-page activities.

Qualifications

• Minimum 3+ years of experience in SEO.
• Strong knowledge of content SEO and technical SEO.
• Understanding of SXO, semantic SEO, and AI search optimization.
• Experience collaborating with content writers, developers, and marketing teams.
• Ability to analyze data and translate insights into actionable SEO strategies.

Responsibilities

• Develop and implement content SEO strategies with writers.
• Identify and fix technical SEO issues affecting crawl and indexing.
• Optimize user journeys and conversions through SXO.
• Review conversion funnels and suggest improvements to boost organic traffic.
• Apply semantic SEO techniques including topical authority and entity optimization.
• Leverage AI SEO and AI search visibility strategies.
• Plan and execute off-page SEO and backlink strategies.
• Conduct regular SEO audits and report performance using GSC and GA4.
• Collaborate across content, development, design, and marketing teams.

Skills

Content SEO

Technical SEO

SXO

Semantic SEO

AI SEO

Off-page SEO

Conversion optimization

Data analysis

Cross-functional collaboration

Tools

Google Search Console

GA4

Crawling tools

Structured data testing tools

Job description

We are looking for an SEO professional with strong knowledge of content SEO, technical SEO, user experience, semantic SEO, AI search optimization, and off-page SEO. The ideal candidate should be able to work with content writers, developers, and other teams to improve organic visibility, rankings, user experience, and business growth.

Key Responsibilities

• Content SEO: Work closely with the content writing team to develop SEO-focused content strategies, optimize existing content, perform content audits, and ensure content aligns with search intent.
• Technical SEO: Identify and resolve technical SEO issues related to crawling, indexing, website structure, sitemaps, robots.txt, Core Web Vitals, structured data, and website performance.
• SXO and User Journey Optimization: Understand user behavior and search intent to improve the user journey, landing pages, navigation, and conversion opportunities.
• Conversion Funnels: Understand user acquisition and conversion funnels, identify drop-off points, and recommend improvements to increase organic traffic conversions.
• Semantic SEO: Understand topical authority, entity optimization, semantic relationships, internal linking, content clusters, and search intent mapping.
• AI SEO and Search Optimization: Understand AEO, GEO, and AI search visibility strategies to improve the chances of content and brand mentions appearing in AI-generated search results.
• Off-Page SEO: Develop and execute link-building strategies, evaluate backlink opportunities, analyze competitor backlink profiles, and build high-quality, relevant links.
• SEO Audits and Reporting: Conduct regular SEO audits, analyze Google Search Console and GA4 data, monitor keyword rankings, and report on organic performance and growth opportunities.
• Cross-Team Collaboration: Work with content writers, developers, designers, and marketing teams to implement SEO recommendations effectively.

Required Skills and Qualifications

• 3+ years of experience
• Strong practical knowledge of content SEO and technical SEO.
• Good understanding of search intent, user journeys, SXO, and conversion funnels.
• Knowledge of semantic SEO, topical authority, and entity-based optimization.
• Understanding of AI search optimization, AEO, GEO, and LLMO.
• Practical experience with off-page SEO and backlink analysis.
• Familiarity with Google Search Console, GA4, crawling tools, and other SEO platforms.
• Ability to analyze data, identify issues, and develop actionable SEO strategies.
• Strong communication and collaboration skills.

What We Expect

We expect someone who understands SEO beyond keyword placement and link building. The candidate should be able to connect technical SEO, content strategy, semantic relevance, user experience, and off-page activities to achieve measurable organic growth.