Senior Digital Marketing Lead, ROI & Growth

Creativechaos; Pakistan; On-site; PKR 669,600 - 1,116,000; Full time

Job summary

A dynamic digital marketing firm in Pakistan is seeking a Senior Digital Marketing Executive to lead brand engagement and conversion strategies. The ideal candidate will have 3-5 years of experience in digital marketing, particularly in tech or SaaS environments. Responsibilities include managing multi-channel campaigns, overseeing social media strategies, and analyzing data for performance improvement. This role offers a chance to drive impactful marketing initiatives.

Qualifications

• 3-5 years of proven experience in digital marketing.
• Strong command of SEO and SEM strategies.
• Experience in community-based marketing is advantageous.

Responsibilities

• Plan, execute, and optimize multi-channel digital marketing campaigns.
• Oversee social media strategy and content calendars.
• Track and analyze campaign data for actionable insights.

Skills

Digital marketing strategy

SEO expertise

Social media management

Google Ads management

Data analysis and insights

Email marketing

Budget management

Education

Bachelor’s degree in Marketing, Media Sciences, or Communications

Tools

Google Analytics

HubSpot

Meta Business Suite

Job description

A dynamic digital marketing firm in Pakistan is seeking a Senior Digital Marketing Executive to lead brand engagement and conversion strategies. The ideal candidate will have 3-5 years of experience in digital marketing, particularly in tech or SaaS environments. Responsibilities include managing multi-channel campaigns, overseeing social media strategies, and analyzing data for performance improvement. This role offers a chance to drive impactful marketing initiatives.