Project Manager - Marketing

Rozeegpt; Karachi Division; On-site; PKR 1,200,000 - 2,400,000; Full time

Job summary

EFU Life Assurance Ltd. is seeking a Project Manager for Marketing to lead and coordinate diverse marketing initiatives.

The role emphasizes precise scope management, timely delivery, and governance across cross-functional teams, with accountability for four marketing professionals and reporting on progress. The ideal candidate will drive activation, events, and digital transformation projects while enhancing customer experience programs through structured project governance and stakeholder

Qualifications

• Plan, manage, and close marketing projects aligned to company goals.
• Establish governance with clear ownership and accountability across teams.
• Lead a four-person marketing team and provide guidance and performance feedback.
• Track KPIs, milestones, and deliverables to monitor progress.

Responsibilities

• Plan, execute, and close marketing projects by defining scope, goals, deliverables, and schedules.
• Establish governance structures ensuring clear ownership, accountability, and collaboration.
• Manage a team of four marketing professionals, providing guidance, support, and feedback.
• Track KPIs, milestones, deliverables, and overall project performance for monitoring.

Skills

Project management

Cross-functional leadership

Governance

KPIs tracking

Team leadership

Job description

EFU Life Assurance Ltd. seeks a dedicated Project Manager for Marketing to lead and coordinate marketing initiatives with precision and effectiveness. This role demands a proactive professional who can manage project scope, objectives, deliverables, and timelines to ensure successful execution of marketing campaigns and digital transformation projects. The ideal candidate oversees a team of four, fostering collaboration among cross-functional stakeholders while maintaining clear accountability and governance across all marketing activities. With a sharp focus on tracking project KPIs and milestones, this role drives timely resolution of challenges to guarantee that marketing objectives are consistently met with excellence.The Project Manager plays a pivotal role in supporting marketing activation and events, delivering structured visibility and detailed reporting on project progress and performance. This position requires strong organizational skills and the ability to manage multiple marketing initiatives simultaneously. The manager is also tasked with enhancing customer experience programs through efficient project management and stakeholder communication. Effective coordination, problem-solving capabilities, and a results-oriented mindset are essential to deliver outstanding outcomes that align with EFU Life Assurance Ltd.'s strategic marketing goals.

Responsibilities

• Plan, execute, and close marketing projects by defining project scope, goals, deliverables, and schedules in line with company objectives.
• Establish and maintain project governance structures ensuring clear ownership, accountability, and effective collaboration among cross-functional teams.
• Manage a team of four marketing professionals, providing guidance, support, and performance feedback to drive project success.
• Utilize structured project management tools to track KPIs, milestones, deliverables, and overall project performance for effective monitoring.
• Identify potential risks, delays, dependencies, and execution gaps early; develop and implement strategies to resolve issues promptly.
• Coordinate closely with stakeholders to communicate project status, progress updates, and challenges ensuring alignment and transparency.
• Support marketing activation and event planning efforts by providing operational support and ensuring seamless execution.
• Drive cross-functional campaign execution by integrating inputs from digital marketing, analytics, and customer experience teams.
• Produce comprehensive and regular reports on key marketing initiatives, highlighting achievements, challenges, and next steps.
• Apply strong organizational and time management skills to simultaneously manage multiple marketing projects with competing priorities.
• Foster strong stakeholder relationships by facilitating clear communication, managing expectations, and resolving conflicts effectively.
• Champion a proactive and results-driven approach that emphasizes execution excellence, timeliness, and continuous improvement.
• Collaborate with digital transformation teams to align marketing initiatives with evolving technological advancements and data insights.
• Leverage marketing analytics to inform project decisions, optimize resource allocation, and enhance campaign effectiveness.
• Promote a culture of accountability, encouraging team members and stakeholders to meet or exceed project commitments.