PPC Growth Strategist - Google Ads & Lead Gen

Paul Gough Media LLC; Lahore; On-site; PKR 10,420,543 - 14,142,165; Full time

Job summary

Paul Gough Media, a fast-growing in-house marketing team based in Hartlepool, England, is seeking a talented Google Ads Specialist. You will plan, build and manage campaigns, focusing on generating qualified leads and maximizing ROI for private healthcare clients.

You will analyse data, optimise campaigns, report insights to clients, stay current with Google Ads updates, and collaborate with the wider team.

Qualifications

• Proven experience managing Google Ads campaigns across multiple accounts.
• Strong data interpretation to drive strategy and ROI.
• Excellent communication with clients and team.
• Proactive in learning and improving campaigns.

Responsibilities

• Plan, build and manage Google Ads campaigns to generate leads and maximise ROI.
• Monitor and optimise targeting, keywords, bidding strategies, ad copy and budgets.
• Analyse campaign data to identify opportunities for improvement and growth.
• Keep up to date with the latest Google Ads features, platform updates and industry best practices.
• Build strong relationships with clients by providing regular updates, performance insights and strategic recommendations.
• Produce clear, data-driven reports that demonstrate campaign performance and next steps.
• Collaborate closely with our wider marketing team to ensure PPC campaigns align with broader marketing strategies.
• Support and mentor junior team members where required while contributing to a collaborative, high-performing team culture.

Skills

Google Ads

Google Analytics

Data analysis

Client communication

Campaign management

Multi-account support

Cross-functional collaboration

Job description

Paul Gough Media, a fast-growing in-house marketing team based in Hartlepool, England, is seeking a talented Google Ads Specialist. You will plan, build and manage campaigns, focusing on generating qualified leads and maximizing ROI for private healthcare clients.

You will analyse data, optimise campaigns, report insights to clients, stay current with Google Ads updates, and collaborate with the wider team.