Marketing Specialist

Frella; Karachi Division; On-site; PKR 600,000 - 1,200,000; Full time

Job summary

A dynamic hospitality company is in search of a Marketing Specialist to develop and execute strategic marketing plans. The candidate should possess a Bachelor’s degree in Marketing or a related field and have proven experience in marketing roles, preferably in the hospitality industry. Responsibilities include managing digital campaigns, conducting market research, and analyzing performance to drive growth. This is a full-time position based in Karachi, offering competitive compensation and opportunities for career advancement.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Proven experience in marketing roles, preferably in the hospitality industry.
• Strong analytical skills with the ability to interpret data and make informed decisions.
• Excellent communication and interpersonal skills.
• Proficiency in marketing tools and platforms.

Responsibilities

• Develop and execute strategic marketing plans to achieve company objectives.
• Conduct market research to identify trends and opportunities.
• Manage digital marketing campaigns across various platforms.
• Analyze campaign performance and optimize strategies.

Skills

Analytical Skills

Communication Skills

Interpersonal Skills

Proficiency in Marketing Tools

Education

Bachelor’s degree in Marketing or Business Administration

Job description

Responsibilities:

Develop and execute strategic marketing plans to achieve company objectives.
Conduct market research to identify trends, opportunities, and competitor activities.
Coordinate with cross-functional teams to ensure alignment of marketing efforts with overall business goals.
Manage digital marketing campaigns across various platforms including social media, email, and PPC.
Analyze campaign performance and optimize strategies to improve ROI.
Stay updated with industry trends and best practices to enhance marketing effectiveness.

Requirements:

Bachelor’s degree in Marketing, Business Administration, or related field.
Proven experience in marketing roles, preferably in the hospitality industry.
Strong analytical skills with the ability to interpret data and make informed decisions.
Excellent communication and interpersonal skills.
Proficiency in marketing tools and platforms.
Role: Permanent / Full-Time

Role: Marketing Specialist

Job Category: Marketing

Job Type: Full Time

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