Marketing Executive - Retail

Interwood Mobel; Karachi Division; On-site; PKR 420,000 - 660,000; Full time

Job summary

Interwood Mobel is seeking a dedicated Marketing Coordinator to support retail marketing campaigns across showrooms, E-commerce, and dealer channels in Karachi. You will help launch promotions, track performance, and coordinate with cross-functional teams to ensure timely execution and strong customer engagement.

The role requires 2–3 years of relevant experience in retail marketing, excellent communication, coordination, and organizational skills.

Qualifications

• BBA / MBA in Marketing from a reputable university.
• Strong communication, coordination, and organizational skills.

Responsibilities

• Support the execution of retail marketing campaigns, launches, promotions, and marketing plans across showrooms, E-commerce, and Dealer channels.
• Track sales trends, showroom footfall, E-commerce traffic, conversion, customer feedback, and campaign performance, and prepare regular summaries.
• Coordinate with Category, Creative, Content, Digital, and Marketing Operations teams to ensure timely campaign execution.
• Support showroom activities and customer engagement initiatives aimed at improving footfall and customer experience.
• Coordinate marketing requirements from E-commerce and Dealer teams and incorporate them into relevant campaigns and communication plans.
• Gather business, product, and campaign inputs and prepare structured briefs for execution teams.
• Maintain trackers for marketing activities, timelines, budgets, and pending actions, highlighting delays or variances.
• Work closely with Retail, Category, and MarCom teams and support performance reviews and continuous development of retail marketing capabilities.

Skills

Retail marketing

Coordination

Communication

Organizational skills

Cross-functional teamwork

Education

BBA / MBA in Marketing

Job description

Key Responsibilities

• Support the execution of retail marketing campaigns, launches, promotions, and marketing plans across showrooms, E-commerce, and Dealer channels.
• Track sales trends, showroom footfall, E-commerce traffic, conversion, customer feedback, and campaign performance, and prepare regular summaries.
• Coordinate with Category, Creative, Content, Digital, and Marketing Operations teams to ensure timely campaign execution.
• Support showroom activities and customer engagement initiatives aimed at improving footfall and customer experience.
• Coordinate marketing requirements from E-commerce and Dealer teams and incorporate them into relevant campaigns and communication plans.
• Gather business, product, and campaign inputs and prepare structured briefs for execution teams.
• Maintain trackers for marketing activities, timelines, budgets, and pending actions, highlighting delays or variances.
• Work closely with Retail, Category, and MarCom teams and support performance reviews and continuous development of retail marketing capabilities.

• Education: BBA / MBA in Marketing from a reputable university.
• Experience: 2–3 years of relevant experience in retail marketing, marketing coordination, or a related field.
• Strong communication, coordination, and organizational skills.
• Ability to manage multiple activities and coordinate effectively with cross-functional teams.
• Good understanding of retail marketing and customer engagement.