Marketing Executive

Odolution; Karachi Division; On-site; PKR 500,000 - 900,000; Full time

Job summary

Odolution is seeking a proactive Marketing Executive to develop and execute marketing strategies, generate qualified leads, and enhance brand visibility to support business growth. The role involves market research, digital marketing, client outreach, campaign management, competitor analysis, and identifying new business opportunities.

The candidate should have strong communication, analytical, and marketing skills, with a proactive mindset and the ability to manage multiple activities and

Qualifications

• Bachelor's degree in Marketing, BBA, Business Administration, or related field.
• Minimum 2 years of experience in marketing, sales, or lead generation.
• Knowledge of digital marketing, lead generation, and social media.
• Good command of English and strong communication skills.
• Ability to work independently, meet deadlines and targets.

Responsibilities

• Develop and execute marketing strategies to support business growth.
• Generate qualified leads through digital platforms, LinkedIn, email, and market research.
• Conduct competitor analysis and identify new business opportunities.
• Manage social media, digital campaigns, and promotional content.
• Collaborate with Sales and Business Development teams to improve lead conversion.

Skills

Strong communication

Analytical skills

Marketing skills

Education

Bachelor's degree in Marketing

BBA

Business Administration

Tools

CRM tools

Canva

Job description

As an employee at Odolution, we are seeking a proactive, results-driven, and detail-oriented Marketing Executive to develop and execute marketing strategies, generate qualified leads, enhance brand visibility, and support business growth. The role involves market research, digital marketing, client outreach, campaign management, competitor analysis, and identifying new business opportunities.

The ideal candidate should havestrong communication, analytical, and marketing skills, along with a confident and professional approach to client engagement. We value creativity, strategic thinking, accountability, and a proactive "get it done" mindset, with the ability to manage multiple marketing activities, build professional relationships, and deliver measurable results.

Market Research & Competitor Analysis

Social Media & Content Marketing

Lead Generation & Prospecting

Responsibilities

• Develop and execute marketing strategies to support business growth.
• Generate qualified leads through digital platforms, LinkedIn, email, and market research.
• Conduct competitor analysis and identify new business opportunities.
• Manage social media, digital campaigns, and promotional content.
• Collaborate with Sales and Business Development teams to improve lead conversion.

Must Have

• Bachelor's degree in Marketing, BBA, Business Administration, or a related field.
• Minimum 2 years of relevant experience in marketing, sales, or lead generation.
• Knowledge of digital marketing, lead generation, and social media.
• Good command of English and strong communication skills.
• Ability to work independently, manage deadlines, and achieve targets

Nice to have

• Experience in marketing, sales, or lead generation.
• Knowledge of LinkedIn prospecting, CRM tools, and email marketing.
• Familiarity with Canva or other graphic design tools.
• Understanding of IT services or software solutions.
• Strong communication skills are encouraged to apply.