Head of Marketing & Branding - Hightech Solutions

Brickstech; Lahore; On-site; PKR 1,800,000 - 3,600,000; Full time

Job summary

Brickstech in Lahore, Pakistan, seeks an experienced Marketing Leader to develop and execute strategies that strengthen brand identity and grow market share. You will lead a dynamic team, mentor talent, and ensure campaigns across channels align with business goals.

The role requires deep market insight, strong communication, and the ability to collaborate with media partners in a fast-paced, on-site environment.

Qualifications

• 6–10 years of relevant marketing and branding experience.
• Strong leadership and team management skills.
• Strong communication and interpersonal abilities.

Responsibilities

• Develop and execute comprehensive marketing strategies to grow brand identity.
• Lead and mentor the marketing team and drive career development.
• Analyze market trends and customer insights to guide branding.
• Oversee creation of marketing materials and campaigns across media.
• Manage brand partnerships aligned with company goals.
• Monitor campaign performance and use data to shape future strategies.
• Maintain relationships with media and third-party agencies.
• Collaborate with cross-functional teams for cohesive messaging.

Skills

Leadership

Marketing strategy

Brand positioning

Market analysis

Analytical skills

Communication skills

Team management

On-site work

Education

Bachelor’s degree in Marketing

Master’s degree preferred

Business Administration

Tools

Digital marketing tools

Job description

Job Description

Responsibilities

• Develop and execute comprehensive marketing strategies to enhance brand identity and increase market share.
• Lead and manage the marketing team, providing guidance and support for projects and career development.
• Analyze market trends and customer insights to inform marketing efforts and brand positioning.
• Oversee the creation of marketing materials and promotional campaigns across various media platforms.
• Manage brand partnerships and collaborations that align with company goals.
• Monitor and report on the effectiveness of marketing campaigns, using data to guide future strategies.
• Maintain strong relationships with media and third-party agencies to enhance brand visibility.
• Collaborate with cross-functional teams to ensure cohesive brand messaging and marketing tactics.

Requirements

• Proven track record of success in marketing and branding roles, with at least 6-10 years of relevant experience.
• Exceptional leadership and team management skills.
• Deep understanding of current marketing trends, technologies, and best practices.
• Strong analytical skills to interpret market data and identify trends.
• Excellent communication and interpersonal skills.
• Ability to work in a fast-paced, on-site environment.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or related field; a Master’s degree is preferred.
• Experience in leading high-performing marketing teams.
• Proficiency in digital marketing platforms and tools.
• Strong project management skills, with the ability to manage multiple initiatives simultaneously.
• High level of creativity and strategic thinking.
• Demonstrated ability to drive results and grow brand presence.

Additional Attributes

• Strong problem-solving skills and ability to adapt to changing business needs.
• High level of initiative and ability to work independently.
• A self-starter with a passion for brand building and marketing excellence.