Growth-Focused Sales & Marketing Strategist

HR POD Careers; Lahore; On-site; PKR 1,200,000 - 2,400,000; Full time

Job summary

HR POD Careers is seeking a senior marketing strategist to lead sales-oriented marketing initiatives in Lahore. You will guide content creation, promotions, and campaigns to drive customer inquiries and accelerate sales growth.

The role emphasizes data-driven decision making, cross-functional collaboration, and aligning marketing with business objectives to achieve measurable outcomes.

Qualifications

• 5 years of relevant experience in sales strategy, marketing strategy, or growth marketing.
• Strong understanding of customer acquisition, sales conversion, and content marketing strategies.
• Ability to translate marketing ideas into practical strategies that drive sales and business growth.
• Strong analytical, communication, leadership, and problem-solving skills.
• Experience in the beauty, cosmetics, skincare, hair care, or FMCG industry will be an advantage.
• Ability to think strategically, lead teams effectively, and identify factors that influence customer purchasing decisions.
• Strong focus on measurable business growth, marketing performance, and sales results rather than social media engagement alone.

Responsibilities

• Develop and implement sales-oriented marketing strategies aligned with business objectives.
• Guide the marketing team in creating content that generates customer inquiries and drives sales.
• Align content creation, promotional campaigns, and marketing activities with business goals.
• Identify target audiences, analyze competitors, and evaluate customer buying behavior.
• Develop strategies to improve lead generation, customer acquisition, and sales conversion.
• Monitor marketing performance, analyze results, and recommend data-driven improvements.
• Coordinate with content, design, and customer care teams to ensure effective marketing execution.
• Prepare marketing plans, performance reports, and actionable strategies to support business growth.

Skills

Years of experience

Customer acquisition

Sales conversion

Content marketing

Marketing strategy

Leadership

Analytical

Communication

Problem-solving

Strategic thinking

Team guidance

Growth mindset

Job description

HR POD Careers is seeking a senior marketing strategist to lead sales-oriented marketing initiatives in Lahore. You will guide content creation, promotions, and campaigns to drive customer inquiries and accelerate sales growth.

The role emphasizes data-driven decision making, cross-functional collaboration, and aligning marketing with business objectives to achieve measurable outcomes.