Global AI Marketing Leader - B2B Tech & Growth

Datum Labs; Lahore; On-site; PKR 2,400,000 - 4,200,000; Full time

Job summary

Datum Labs, a data engineering and AI consultancy, seeks a Digital Marketing Manager to own its digital presence end-to-end. Lead global growth, GTM for AI, and cross-sell across service lines; drive demand through paid and organic channels and build scalable marketing operations.

You will develop SEO and content strategies, manage budgets, and report on pipeline impact for enterprise clients in the US, Europe, and the Middle East. Collaboration with leadership is essential.

Qualifications

• Bachelor's or Master's degree required.
• 6–8 years in digital marketing, preferably B2B/tech/consultancy.
• Hands-on with Google Ads, Meta Ads, LinkedIn Ads.
• Strong SEO fundamentals and analytics skills.
• Experience with conversion tracking and UTM discipline.

Responsibilities

• Own global marketing and growth strategy.
• Lead GTM for AI consulting, software development, AI workflows, cloud, and enterprise solutions.
• Develop service marketing strategies translating tech into business value.
• Lead product marketing, messaging, pricing support, and launches.
• Mentor marketing team and drive data-driven operations and reporting.
• Manage campaigns across paid, organic, and social channels.
• Plan and optimize SEO, content calendar, case studies, and landing pages.
• Set up tracking (GA4, GTM, LinkedIn) and analyze funnel performance.

Skills

Digital marketing

B2B marketing

SEO

PPC advertising

Content marketing

Analytics

Campaign management

Lead generation

Team leadership

Education

Bachelor's or Master's degree

Tools

Google Ads

Meta Ads

LinkedIn Ads

GA4

Google Tag Manager

SEMrush

Ahrefs

HubSpot

Job description

Datum Labs, a data engineering and AI consultancy, seeks a Digital Marketing Manager to own its digital presence end-to-end. Lead global growth, GTM for AI, and cross-sell across service lines; drive demand through paid and organic channels and build scalable marketing operations.

You will develop SEO and content strategies, manage budgets, and report on pipeline impact for enterprise clients in the US, Europe, and the Middle East. Collaboration with leadership is essential.